Press Release Archives | World Branding Forum

Read Time:5 Minute, 11 Second

Brand Ambassadors in Aviation Trigger Success in Challenging Times

September 18, 2023

In the fast-paced and highly competitive aviation industry, the importance of cultivating a positive brand image and the importance of brand ambassadors as a potent...

Read Time:4 Minute, 26 Second

Branding Campaigns Press Release Public Relations Sport Technology

Heineken® Partners with Jill Scott MBE and Gary Neville to Tackle Online Sexism by Swapping Social Media Accounts

Ashley Ooi

September 15, 2023

Heineken®’s social experiment highlights the uglier side of the beautiful game and aims to give online sexism the red card. AMSTERDAM, [14th SEPTEMBER 2023]: Former...

Read Time:2 Minute, 28 Second

Advertising Featured Marketing News Press Release Public Relations Technology

Publitek Launches Seer, an Advanced Platform for Data-Driven Marketing and Communications

WBF

September 14, 2023

With a focus on marketing and communications performance and analysis, Seer pulls data from multiple sources with the ability to process, analyse and visualise performance and...

Read Time:2 Minute, 35 Second

Advertising News Press Release Public Relations

Eric Marotel Assumes Position as New Worldcom OOH Europe Managing Director

WBF

September 12, 2023

The world's leading company in global media strategy, planning, and trading, specializing in OOH, DOOH, and Programmatic, strengthens its presence in the European market Europe,...

Read Time:6 Minute, 36 Second

Branding Campaigns Entertainment Featured Marketing Press Release Public Relations Sport Technology

Heineken Builds ‘TH3 G4M1NG FR1DG3’: An Innovative Gaming PC That Will Both Cool Down Your Hardware and Your Beer

WBF

September 6, 2023

Part of the global campaign ‘Not All Nights Out are Out’, this project is another effort by the Dutch brand to give gamers new and...

Read Time:5 Minute, 0 Second

Branding Campaigns General Press Release Public Relations

Intuity Medical and Agency of Record, Cutwater, Simplify Glucose Monitoring with Distinctive Campaign

WBF

September 1, 2023

What do nude pickleball players and nosy bathroom neighbors have to do with managing diabetes? Intuity Medical, Inc., a medical technology company with the mission...

Read Time:2 Minute, 58 Second

News Press Release Public Relations

Latcom Incorporates Marcelo Fiore as Business Development Director for USA LATAM

WBF

August 31, 2023

The executive joins the operation of the leading Out of Home company based in Miami, one of the key markets in the United States USA,...

Read Time:2 Minute, 39 Second

Advertising Featured News Press Release Public Relations Technology

Amazon Ads Streaming TV Research: Nearly Half (49%) Of UK Adults Discover New Brands via Streaming TV Ads

WBF

August 25, 2023August 25, 2023

Brand discovery rises to 74% among adult Gen-Z and millennials while watching streaming TV 24 August 2023 London, UK – New research from Amazon Ads...

Read Time:3 Minute, 58 Second

Branding Campaigns Featured News Press Release Public Relations

Income Insurance Moves Into Music With the Launch of a Heart-Wrenching Rock Anthem ‘Fallin’ Apart’

WBF

August 24, 2023August 24, 2023

Singapore, 22 August 2023 – Income Insurance has released ‘Fallin’ Apart’, a brand new single and music video commissioned from a famous 2000’s rock band The...

Read Time:3 Minute, 50 Second

Branding Campaigns Featured Press Release Public Relations

Coors® Banquet Continues Support for Firefighters Through Its “Protect Our Protectors” Program

WBF

August 10, 2023

Fans can pick up a pack of Coors Banquet to protect America's firefighters to support donations for the Wildland Firefighter Foundation. Chart-topping country music star...

Read Time:1 Minute, 26 Second

Branding Campaigns News Press Release Public Relations

GLOCK Challenges Traditional Category Rules With Latest Boundary-Pushing Campaign for William Lawson’s

WBF

August 9, 2023

Insight driven creative agency GLOCK has collaborated with long-standing client William Lawson’s on an adventurous new campaign designed to position the liquid as an accessible...

Read Time:3 Minute, 11 Second

Branding Featured News Press Release Public Relations

Infantino Names Crowe PR as Agency of Record

WBF

July 27, 2023

Leading global baby and parenting brand partners with award-winning PR and digital marketing agency for strategic media relations and social media influencer initiatives SAN DIEGO...