Branding

Over the years Crocs have slowly become the unlikely hero of the fashion industry. After Collaborating with a range of brands, from KFC to...

A new campaign from Heineken aims to redress the imbalance implicit in how people talk about football – including players, fans and facts. The...

IdeateLabs, India's largest independent full-service marketing agency, has conceptualised and executed Let's Reimagine campaign for Häfele, an international brand providing complete home solutions. The...

In December 2021, Renault opened its online merchandising shop, "The Originals Store Renault", featuring miniatures of the brand's most iconic models: R5, 4L, R12...

The Indian billionaire Mukesh Ambani, is the biggest shareholder and chairman of retail-to-energy group Reliance Industries. Ambani has revealed his plans to bit for...

Regardless of where you are in the world, you’ll find Burger King menus feature a wide range of products. In America, even the burger...

eBay’s latest work by McCann London, ‘‘There’s a Small Business for That’ focuses on the moment a little hero realises you can shop it...

Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and Marine Retailers Association of the Americas (MRAA), the leading recreational boating manufacturer and...

With the climate crisis causing an increase in natural disasters across the globe, Medalla Light brewery is decidedly taking action in defence of the...

Singapore’s Next Gen Foods has announced it is bringing its TiNDLE brand of vegan chicken to the U.K. Starting this month, the plant-based poultry...

McVitie’s has partnered up with Britain’s Got Talent in the biscuit brand’s biggest ever sponsorship deal. The “Golden moments” campaign focuses on spreading fun...

Founded by sixth-generation Texan Bert “Tito” Beveridge, Tito’s Handmade Vodka, is reminding the spirits world how far the brand has come in just 25...