Events

The World Branding Forum organises or supports a wide range of branding and industry-related events around the world.


World Branding Awards Animalis 2017

MMS Singapore 201717 October 2017 – Singapore

At MMS Singapore 2017, attendees will have the opportunity to experience a showcase of ‘best of breed’ mobile work from multiple angles, spanning brand, agency, publisher and vendor perspectives. They’ll learn the latest strategies, see first-hand the latest technologies, and have the opportunity to network with the leaders, movers and shakers in the mobile sector.

Website

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iMedia Brand Summit 201714-16 August 2017 – Phuket, Thailand

iMedia Brand Summit provides an intimate environment for senior brand marketers to converge, debate and discuss the major strategic issues they face. This exclusive, invitation-only event is a closed forum for the sharpest minds in the industry to connect and discuss shared challenges, as well as network, build relationships and meet potential partners.

Website

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CMO Asia Summit 2017

CMO Asia Summit 2017

The CMO Asia Summit is a premium forum bringing together leading CMOs and top marketers in the region with the most renowned advertising agencies, marketing firms and solution providers for a highly focused discussion on the latest tools and strategies for conquering the hearts and minds of Asian and global consumers.

Taking place at the Conrad Macao, on 25 – 26 May 2017; attendees will benefit from visionary keynote presentations, real-life case studies and interactive sessions!!

Confirmed speakers include:

  • Mirja Kloss, Director of Marketing, Germany, Member of the German Executive Board, Brown-Forman
  • Sanjeeb Chaudhuri, Global Head of Brand & CMO, Standard Chartered
  • Simon Kahn, CMO APAC, Google
  • Nick Reynolds, CMO – Asia Pacific, Lenovo
  • Sean Rach, CMO, Prudential Corporation Asia
  • Cheryl Goh, Group VP Marketing, Grab
  • Amit Sinha Roy, VP Marketing, Tata Communications

Read more here: http://events.marcusevans-events.com/cmo-asia-summit-2017/

For more information on how you can participate, please contact Khadija Jaafar at SitiK@marcusevanskl.com or +603 2723 6748

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World Branding Awards 2017-2018 – Animalis Edition

World Branding Awards Animalis 2017

Hofburg logoAn official event of the World Branding Forum, the Animalis Edition of the World Branding Awards is scheduled to take place in June 2017 in Vienna, Austria – voted the world’s most liveable city for seven consecutive years. “Animalis” is Latin for “animals”.

The ceremony in the Throne Room of the Hofburg Palace will see the world’s best pet and animal brands recognised for their work and achievements. The event is set to be the world’s largest pet and animal brands recognition programme.

For more information, visit the Animalis Awards website.

PAST EVENTS

MENA CMO 2017: Championing Digital Ecosystems

MENA CMO 2017ACI’s MENA CMO 2017 Conference boasts a variety of key strategic topics which are likely to be on your 2017 list of priorities and what is more, delivered by those with results to share. Surely an opportunity not to be missed. Please find the agenda HERE. World Branding Forum readers get a discount of 15% off until the 19th of March. If you have any questions or would like to register anyone with a preferential rate, please contact Adam on adam@acieu.net or +48 (0)616 46 7047.

Key Topics Include:

  • The Era of Limited Spend: Establishing Cost-Effective Marketing Strategies for Better Control of Your Overall Marketing Budgets
  • Tales from the 21st Century: What Does It Take to be an Exceptional Storyteller?
  • The Rise of the Content Creator 2.0: Creating Content that Converts
  • Steering Your Company into a Digitally Driven Future by Earning a Seat on the Executive Committee and in the Boardroom
  • Tricks of the Trade: Uncovering Ways to Optimise Marketing ROIs and Obtain Faster Results
  • Staying in Power: Putting Yourself One Step Ahead of Your Competition through Highly Personalised, Data-Driven and Cross-Channel Campaigns

Line-Up of Speakers:

  • Vivek Kumar, Honorary Chairman, CMO Council Asia Pacific, Singapore
  • Guy Hughes-Wilson, Vice President of Sales Western Europe, BBC Worldwide, UK
  • Scott Goodson, Founder and Chief Executive Officer, Strawberry Frog, USA
  • Muhammad Chbib, Founder and Chief Executive Officer, Tajawal.com, UAE
  • Warrick Godfrey, Senior Regional Marketing Director, Souq.com, UAE
  • Anselm Mendes, Head of Marketing, Continental Group Insurance, UAE
  • Haysam Fahmy, Head of Digital Marketing and Performance, Commercial Bank of Dubai, UAE
  • Abdulla Mahmood, Director of Marketing and International Business Development, Al Ahli Holding Group, UAE
  • Nipun Kapur, Head of Marketing and e-Commerce, Landmark Group, UAE
  • Daniel Sale, Head of Digital Marketing, National Bank of Abu Dhabi, UAE
  • Yousif Al Hawas, Executive Director, Business Development, National Water Company, Saudi Arabia
  • Senior Representative, Careem, UAE
  • Dr Waiel Said, E-Government Portfolio Director, ictQATAR / Malomatia, Qatar
  • Andrew Hanna, Chief Commercial Officer, VIVA, Kuwait
  • Tarek Moussawer, Head of Marketing, Virgin Megastore MENA, UAE
  • Dear Ben,Nitin Sharma, Director, Marketing Strategy, UAE Exchange, UAE

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ADFEST 2017

ADFEST 2017ADFEST is Asia’s most celebrated and recognised regional creative festival.

Founded in 1998, ADFEST is the ideal place for the creative industry to gather, network, exchange ideas, and meet new friends. With less than 200 delegates its 1st year, ADFEST now welcomes over 1,200 delegates from all over the world each year.

It is the annual creative festival not to be missed to stay at the forefront of the rapidly changing creative, marketing and production industries.

ADFEST not only raises the standard of creative excellence in the region, it also celebrates the uniqueness of local culture. It is a learning hub for those in the communication industry through showcasing of the region’s best creative works and inspiring content from experts in various disciplines. It is also the perfect place to relax, learn, and meet new friends in the industry.

ADFEST 2017 marks an important milestone as it celebrates its 20th Anniversary.

The theme of ADFEST 2017, “20 Years of Diversity” reflects ADFEST’s passion and celebration of the region’s richness and cultural diversity. It is a testament to ADFEST’s commitment to creative excellence for the past 2 decades, and looks forward to the constantly changing landscape ahead in the future.

ADFEST has thrived on challenges and change and matured into one of the most respected and best loved industry events. Through its twenty years of life, ADFEST has seen the emergence of digital as the lynchpin of marketing communications, the wonder of new technologies, the intensifying beauty of production quality and the growing torrent of talent emerging from the Asia region. But above all, the achievements of creative ideas that use local culture and simple everyday life to tell amazing stories.

ADFEST 2017 will take place 22-25 March 2017 at the Pattaya Exhibition and Convention Hall (PEACH), Royal Cliff Hotels Group, Pattaya, Thailand. For more information, visit www.ADFEST.com.

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eurobest 2016

eurobest 2016From the organiser of Cannes Lions, eurobest is the world’s pre-eminent celebration of European creativity. It’s a festival that draws on the continent’s varied cultures and vibrant communities to inspire learning, interaction, debate, and a healthy dose of competition.

eurobest is unique. It is the only festival of ideas that moves around Europe, bringing together thousands of participants united in a common goal – to identify, discuss and celebrate the very best in European creativity.

Through its prestigious awards programme, its cutting-edge seminars and its exciting and eclectic locations, eurobest delivers inspiration and learning for the creatively curious, and those committed to producing, commissioning or distributing better work.

In 2016 eurobest moves to Rome, the birthplace of classical civilisation and wellspring of countless creative and cultural wonders ever since. We are delighted to arrive at this most iconic of places, and can’t wait to bring our delegates into eurobest’s creative melting pot against the backdrop of the eternal city.

For more information, click here.

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Real-Time Advertising Summit

Date: 9th & 10th November 2016
Time: Day 1 (9th November) 8:00 – 18:05  Day 2 (10th November) 8:30 – 17:00
Location: London, UK

Conference Agenda (PDF download)

Following the success of the RTA series over the past two years, ACI’s 3rd edition of the Real-Time Advertising Summit will delve deeper into the main drivers, whilst showcasing best practices of the rapidly evolving programmatic landscape.

With the help of our expert Agenda Committee & extensive research with brands, agencies and media owners, we have put together an agenda focused on overcoming key challenges & exploring best opportunities in programmatic advertising.

Led by senior industry experts through case study presentations, interactive sessions & panel discussions, and extended networking opportunities, the two-day event will provide you a truly in-depth learning peer-to-peer platform.

Key Topics:

  • Current State of Programmatic, Market Size & Growth
  • EU Data Privacy Regulation
  • Gaining a Deeper Understanding of Mobile Programmatic
  • Programmatic is not Killing Creative – Creative Programmatic Success Stories
  • Addressing Concerns around Fees in Programmatic
  • Best In-Class Strategies in Dealing with Ad Fraud
  • Making the most from your DMPs
  • Mastering the Art & Science of Native Programmatic
  • Moving On from Ad Blocking
  • Overcoming Challenges in Attribution Modelling
  • Solving the Skills Gap in Programmatic

Conference Fee:
Ad Tech Companies
: £1695 (excl. VAT)
Media Agencies, Publishers & other similar categories: £1495 (excl. VAT)
Advertisers/Brands: £940 (excl. VAT)

How to Register:

20% discount available for WBF’s members until 31 August 2016.

Who to contact:
Please contact Mohammad Ahsan and quote discount code QRTe3WBF on +44 (0)20 3141 0606 or email mahsan@acieu.net.

Click here for more information.

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The premier recognition programme of the World Branding Forum, the World Branding Awards recognises some of the best brands in the world for their work and achievements. The London awards ceremony took place on 20 September 2016 at Kensington Palace in London.

For more information, visit the awards website.

CHARGE Conference

Date: 19-20 September 2016
Venue: Harpa Reykjavik – Concert Hall & Conference Center, Iceland

The conference is the first of its kind in the world and is devoted to introducing the concept of energy branding and the advantage branding conveys to the energy space.

Branding is the art of creating the right perception of your company in the consumer’s mind.  Companies with strong branding strategies are more likely to keep their existing customers, gain new ones and get more ROI than companies with an unclear branding focus.

The conference is aimed at senior executives and its objective is to reform the current thought processes in the industry and ultimately evoke changes in the way consumers think about energy and energy companies.

Find out more on www.branding.energy.

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August 24th – 26th, Thailand

iMedia Brand Summit provides an intimate environment for senior brand marketers to converge, debate and discuss the major strategic issues they face. This exclusive, invitation-only event is a closed forum for the sharpest minds in the industry to connect and discuss shared challenges, as well as network, build relationships and meet potential partners.

Website

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The Harvard Project for Asian and International Relations (HPAIR) is a student-run organisation of the Harvard University Faculty of Arts and Sciences. HPAIR organises Harvard University’s largest annual student conferences in the Asia-Pacific region. Since 1991, they have continuously gathered a growing pool of international students from top universities, renowned academics, business professionals, and political leaders to engage in their rigorous educational events.

“Challenges of our time are not defined by our limitations, but serve as a platform to gather ideas, to maximise capacities, to delegate resources, to innovate spirits, and to embrace our world. With the theme of empowerment, together, we ignite curiosity, bridge divides, and discover room for innovation.”

Our five in-depth tracks address a wide spectrum of issues from humanity’s most urgent needs to its very paramount of aspirations. Focusing on knowledge application through our new and improved HPAIR Impact Challenge, HPAIR Asia Conference 2016 Hong Kong aims to empower our delegates to make a difference in the communities around them and the world as a whole to create a movement of change.

Empower yourself. Empower your community. Empower the world.

The Chinese University of Hong Kong, 19-23 August 2016.

The World Branding Forum is an official sponsor of HPAIR 2016. For more information, visit the HPAIR website.

Cannes Lions 2016

  • Cannes Lions will take place on Saturday 18 – Saturday 25 June 2016
  • Lions Health runs from Saturday 18 – Sunday 19 June 2016
  • Lions Innovation runs from Tuesday 21 – Wednesday 22 June 2016
  • Lions Entertainment runs from Thursday 23 – Friday 24 June 2016

Venue: Palais des Festivals, 1 Boulevard de la Croisette, 06400 Cannes, France.

Cannes Lions logoThe Cannes Lions International Festival of Creativity is the world’s leading celebration of creativity in communications and encompasses Lions Health, Lions Innovation and Lions Entertainment.

As the most prestigious international annual advertising and communications awards and event, with over 40,000 entries from all over the world and more than 15,000 delegates from 95 countries, the Festival is the only truly global meeting place for advertisers, advertising and communication professionals.

For more information please visit www.canneslions.com.

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CMO Asia Summit 2016

CMO Asia Summit 2016

Date: 26-27 May 2016
Venue: Hilton Kuala Lumpur Hotel, Kuala Lumpur

The CMO Asia Summit is the premium forum bringing elite buyers and sellers together. As an invitation-only event taking place behind closed doors, the summit offers top marketing professionals, and agencies and consultants an intimate environment for a focused discussion on the key drivers of marketing effectiveness.

For more information, please click here or contact SitiK@marcusevanskl.com.

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Kensington Palace

The premier recognition programme of the World Branding Forum, the World Branding Awards recognises some of the best brands in the world for their work and achievements. The London awards ceremony took place on 24 September 2015 at the State Apartments of Kensington Palace in London.

For more information, visit the awards website.

New Trends in the Quickly Evolving Programmatic Market

Real-Time Advertising Summit

After the success of ACI’s inaugural Real-Time Advertising Summit which took place in London on November 2014, we are very excited to come back for another edition of RTA Summit which will take place in London on November 18-19 2015.

Over our two-day conference we will hear presentations, best-case studies, panel discussions from different perspectives in the programmatic space: brands, ad agencies, digital publishers and ad tech.

Programmatic advertising is no longer simply about buying large amounts of remnant inventory in open-auctions. Instead, it has opened up new fascinating tools and opportunities for brands to engage directly with their audiences creatively and effectively in real-time.

At the London RTA Summit we will be covering specific focus areas and new trends in 2015:

  • The increasing importance of branding and creative in programmatic
  • Analysing branding vs performance
  • How to enrich and unify your data to target your audience
  • Trends on mobile: app growth, video strategies and cross-device targeting
  • The fragmented ad-buying market and importance of programmatic direct
  • Attribution: analysing measurement in a holistic manner
  • Video: different platforms, partners, creative
  • TV: where is TV headed and how to connect with audiences
Who will attend?
  • Brands
  • Agencies
  • Ad Networks
  • Ad Exchanges
  • DSPs
  • SSPs
  • Publishers
Conference Fee:

World Branding Forum (WBF) members: £1195 (+ VAT If applicable)
Standard delegate fee: £1,495 (+ VAT If applicable)

How to Register:

Please contact Mohammad Ahsan and quote discount code QRT3MP20 on +44 (0)20 3141 0606 or email mahsan@acieu.net.

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Date: 24 March 2015

Venue: Hilton Concorde Opéra Paris, 108 Rue Saint Lazare, Paris 75008, France

The Paris awards ceremony had an emphasis on food, beverage, luxury, fashion, lifestyle, hospitality, and service brands. 50 brands from 22 countries were awarded at the glittering event.

Date: 26 October 2014

Venue: The Royal Horseguards & One Whitehall Place, 2 Whitehall Court, London SW1A 2EJ, United Kingdom

Presented by David Croft of Sky Sports, the London awards saw 69 brands from 25 countries recognised for their work in branding at a glittering ceremony at the prestigious One Whitehall Place in London.

The World Branding Forum was an official sponsor of the Harvard Project for Asian and International Relations (HPAIR) 2014 Conference, organised by Harvard University in cooperation with Keio University in Tokyo, Japan.

The HPAIR 2014 Asia Conference sought to bring together future and current leaders from around the world to engage in a five-day dialogue to engage with the events and ideas that will shape the destiny of Asia on the world stage. The conference challenged its participants to think critically about questions surrounding Asia’s future as well as issues especially relevant to the host country. Over 550 delegates engaged with over 120 speakers at the event.

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