Events

The World Branding Forum organises or supports a wide range of branding and industry-related events from around the world.


eurobest 2016

eurobest 2016From the organiser of Cannes Lions, eurobest is the world’s pre-eminent celebration of European creativity. It’s a festival that draws on the continent’s varied cultures and vibrant communities to inspire learning, interaction, debate, and a healthy dose of competition.

eurobest is unique. It is the only festival of ideas that moves around Europe, bringing together thousands of participants united in a common goal – to identify, discuss and celebrate the very best in European creativity.

Through its prestigious awards programme, its cutting-edge seminars and its exciting and eclectic locations, eurobest delivers inspiration and learning for the creatively curious, and those committed to producing, commissioning or distributing better work.

In 2016 eurobest moves to Rome, the birthplace of classical civilisation and wellspring of countless creative and cultural wonders ever since. We are delighted to arrive at this most iconic of places, and can’t wait to bring our delegates into eurobest’s creative melting pot against the backdrop of the eternal city.

For more information, click here.

Official Media Partner

PAST EVENTS

Real-Time Advertising Summit

Date: 9th & 10th November 2016
Time: Day 1 (9th November) 8:00 – 18:05  Day 2 (10th November) 8:30 – 17:00
Location: London, UK

Conference Agenda (PDF download)

Following the success of the RTA series over the past two years, ACI’s 3rd edition of the Real-Time Advertising Summit will delve deeper into the main drivers, whilst showcasing best practices of the rapidly evolving programmatic landscape.

With the help of our expert Agenda Committee & extensive research with brands, agencies and media owners, we have put together an agenda focused on overcoming key challenges & exploring best opportunities in programmatic advertising.

Led by senior industry experts through case study presentations, interactive sessions & panel discussions, and extended networking opportunities, the two-day event will provide you a truly in-depth learning peer-to-peer platform.

Key Topics:

  • Current State of Programmatic, Market Size & Growth
  • EU Data Privacy Regulation
  • Gaining a Deeper Understanding of Mobile Programmatic
  • Programmatic is not Killing Creative – Creative Programmatic Success Stories
  • Addressing Concerns around Fees in Programmatic
  • Best In-Class Strategies in Dealing with Ad Fraud
  • Making the most from your DMPs
  • Mastering the Art & Science of Native Programmatic
  • Moving On from Ad Blocking
  • Overcoming Challenges in Attribution Modelling
  • Solving the Skills Gap in Programmatic

Conference Fee:
Ad Tech Companies
: £1695 (excl. VAT)
Media Agencies, Publishers & other similar categories: £1495 (excl. VAT)
Advertisers/Brands: £940 (excl. VAT)

How to Register:

20% discount available for WBF’s members until 31 August 2016.

Who to contact:
Please contact Mohammad Ahsan and quote discount code QRTe3WBF on +44 (0)20 3141 0606 or email mahsan@acieu.net.

Click here for more information.

Official Media Partner

Kensington Palace

The premier recognition programme of the World Branding Forum, the World Branding Awards recognises some of the best brands in the world for their work and achievements. The London awards ceremony took place on 20 September 2016 at Kensington Palace in London.

For more information, visit the awards website.

CHARGE Conference

Date: 19-20 September 2016
Venue: Harpa Reykjavik – Concert Hall & Conference Center, Iceland

The conference is the first of its kind in the world and is devoted to introducing the concept of energy branding and the advantage branding conveys to the energy space.

Branding is the art of creating the right perception of your company in the consumer’s mind.  Companies with strong branding strategies are more likely to keep their existing customers, gain new ones and get more ROI than companies with an unclear branding focus.

The conference is aimed at senior executives and its objective is to reform the current thought processes in the industry and ultimately evoke changes in the way consumers think about energy and energy companies.

Find out more on www.branding.energy.

Official Media Partner

The Harvard Project for Asian and International Relations (HPAIR) is a student-run organisation of the Harvard University Faculty of Arts and Sciences. HPAIR organises Harvard University’s largest annual student conferences in the Asia-Pacific region. Since 1991, they have continuously gathered a growing pool of international students from top universities, renowned academics, business professionals, and political leaders to engage in their rigorous educational events.

“Challenges of our time are not defined by our limitations, but serve as a platform to gather ideas, to maximise capacities, to delegate resources, to innovate spirits, and to embrace our world. With the theme of empowerment, together, we ignite curiosity, bridge divides, and discover room for innovation.”

Our five in-depth tracks address a wide spectrum of issues from humanity’s most urgent needs to its very paramount of aspirations. Focusing on knowledge application through our new and improved HPAIR Impact Challenge, HPAIR Asia Conference 2016 Hong Kong aims to empower our delegates to make a difference in the communities around them and the world as a whole to create a movement of change.

Empower yourself. Empower your community. Empower the world.

The Chinese University of Hong Kong, 19-23 August 2016.

The World Branding Forum is an official sponsor of HPAIR 2016. For more information, visit the HPAIR website.

Cannes Lions 2016

  • Cannes Lions will take place on Saturday 18 – Saturday 25 June 2016
  • Lions Health runs from Saturday 18 – Sunday 19 June 2016
  • Lions Innovation runs from Tuesday 21 – Wednesday 22 June 2016
  • Lions Entertainment runs from Thursday 23 – Friday 24 June 2016

Venue: Palais des Festivals, 1 Boulevard de la Croisette, 06400 Cannes, France.

Cannes Lions logoThe Cannes Lions International Festival of Creativity is the world’s leading celebration of creativity in communications and encompasses Lions Health, Lions Innovation and Lions Entertainment.

As the most prestigious international annual advertising and communications awards and event, with over 40,000 entries from all over the world and more than 15,000 delegates from 95 countries, the Festival is the only truly global meeting place for advertisers, advertising and communication professionals.

For more information please visit www.canneslions.com.

Official Media Partner

CMO Asia Summit 2016

CMO Asia Summit 2016

Date: 26-27 May 2016
Venue: Hilton Kuala Lumpur Hotel, Kuala Lumpur

The CMO Asia Summit is the premium forum bringing elite buyers and sellers together. As an invitation-only event taking place behind closed doors, the summit offers top marketing professionals, and agencies and consultants an intimate environment for a focused discussion on the key drivers of marketing effectiveness.

For more information, please click here or contact SitiK@marcusevanskl.com.

Official Media Partner

Kensington Palace

The premier recognition programme of the World Branding Forum, the World Branding Awards recognises some of the best brands in the world for their work and achievements. The London awards ceremony took place on 24 September 2015 at the State Apartments of Kensington Palace in London.

For more information, visit the awards website.

New Trends in the Quickly Evolving Programmatic Market

Real-Time Advertising Summit

After the success of ACI’s inaugural Real-Time Advertising Summit which took place in London on November 2014, we are very excited to come back for another edition of RTA Summit which will take place in London on November 18-19 2015.

Over our two-day conference we will hear presentations, best-case studies, panel discussions from different perspectives in the programmatic space: brands, ad agencies, digital publishers and ad tech.

Programmatic advertising is no longer simply about buying large amounts of remnant inventory in open-auctions. Instead, it has opened up new fascinating tools and opportunities for brands to engage directly with their audiences creatively and effectively in real-time.

At the London RTA Summit we will be covering specific focus areas and new trends in 2015:

  • The increasing importance of branding and creative in programmatic
  • Analysing branding vs performance
  • How to enrich and unify your data to target your audience
  • Trends on mobile: app growth, video strategies and cross-device targeting
  • The fragmented ad-buying market and importance of programmatic direct
  • Attribution: analysing measurement in a holistic manner
  • Video: different platforms, partners, creative
  • TV: where is TV headed and how to connect with audiences
Who will attend?
  • Brands
  • Agencies
  • Ad Networks
  • Ad Exchanges
  • DSPs
  • SSPs
  • Publishers
Conference Fee:

World Branding Forum (WBF) members: £1195 (+ VAT If applicable)
Standard delegate fee: £1,495 (+ VAT If applicable)

How to Register:

Please contact Mohammad Ahsan and quote discount code QRT3MP20 on +44 (0)20 3141 0606 or email mahsan@acieu.net.

Date: 24 March 2015

Venue: Hilton Concorde Opéra Paris, 108 Rue Saint Lazare, Paris 75008, France

The Paris awards ceremony had an emphasis on food, beverage, luxury, fashion, lifestyle, hospitality, and service brands. 50 brands from 22 countries were awarded at the glittering event.

Date: 26 October 2014

Venue: The Royal Horseguards & One Whitehall Place, 2 Whitehall Court, London SW1A 2EJ, United Kingdom

Presented by David Croft of Sky Sports, the London awards saw 69 brands from 25 countries recognised for their work in branding at a glittering ceremony at the prestigious One Whitehall Place in London.

The World Branding Forum was an official sponsor of the Harvard Project for Asian and International Relations (HPAIR) 2014 Conference, organised by Harvard University in cooperation with Keio University in Tokyo, Japan.

The HPAIR 2014 Asia Conference sought to bring together future and current leaders from around the world to engage in a five-day dialogue to engage with the events and ideas that will shape the destiny of Asia on the world stage. The conference challenged its participants to think critically about questions surrounding Asia’s future as well as issues especially relevant to the host country. Over 550 delegates engaged with over 120 speakers at the event.

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