From its amassed box office collection of $194.3 million to attracting more than 100 promotional partners, Barbie has become the sensation of the year. Directed...
Ahead of the Barbie movie release, Proper Snacks is rolling out a Barbie-themed corner shop in London this month. As excitement mounts for the upcoming Barbie...
More than the interesting plot of the Barbie movie, what's more exciting is the catchy Dua Lipa levitating lyrics. The new Barbie 2023 trailer gives...
Mattel has released a Barbie Role Model series honouring seven leading women worldwide. UK space scientist Dr Maggie Aderin-Pocock is one of them. These women...
The Barbie Be Anything Tour will honour female role models across the United States, including American country music star, Kelsea Ballerini. For its 60th anniversary,...
Barbie has signed on with three research partners to fight gender bias through its multi-year global initiative called the Dream Gap Project. Barbie has created...
Short Film Highlights How a Father’s Involvement in Imaginary Play Contributes to Developments in Real Life Mattel collaborated with BBDO to launch a new articulation...
The fresh releases are accompanied by an eclectic array of skin tones, hairstyles, and outfits for diversity and to drive the imagination Barbie has expanded...