Campaigns Archives | World Branding Forum

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While stepping into the universe of animation, super cool footwear Crocs shake hands with a Japanese manga series 'Demon Slayer.' Being the fastest-selling manga of...

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Advertising Branding Campaigns Featured News

Mike Ashley’s Frasers Group Spikes Up Boohoo Shares By 15%

Maheen Fatima

October 17, 2023

Frasers Group, led by Sports Direct and Flannels owner Mike Ashley, has yet again increased its stake in the fast-fashion giant Boohoo. This, ultimately, will...

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Advertising Branding Campaigns Featured News

Napolina Innovative Campaign Puts Tinned Tomatoes on a Pedestal

Maheen Fatima

October 13, 2023

Possibly, you've heard that brands often take their campaign to a new height. But in one strange case, a well-renowned Italian brand heightened its product...

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Advertising Branding Campaigns Featured News

NEXT Plans to Buy Fat Face in a Deal Worth £100 Million

Maheen Fatima

October 13, 2023October 13, 2023

NEXT, a fast fashion brand is on track to snap up another fashion franchise, FatFace, in a £100 million deal. According to Sky News, these...

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Advertising Branding Campaigns Featured News

IKEA Rugs: Fits Well in Every Style and Budget

Maheen Fatima

October 12, 2023October 12, 2023

Do you know Ikea rugs are the most popular and timeless rugs, dispatching the best quality? So now you know! Ikea is best known for...

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Advertising Branding Campaigns Featured News

Carnaby Street to Set Stunning Christmas Light Display 2023

Maheen Fatima

October 10, 2023

Welcome to Carnaby Universe! Like every Christmas, Carnaby Street is here again to illuminate this event with its innovative installations. Come and join this mesmerizing...

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Advertising Branding Campaigns Featured News

What’s Big at Max Mara’s 10th Anniversary of Teddy Bear Coat

Maheen Fatima

October 9, 2023

The biggest hit of all time, Max Mara's iconic Teddy Bear Coat is turning ten this year. On this occasion, Harrods, a London department store,...

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Advertising Branding Campaigns Featured News

Shein UK to Overtake as a Fashion Hub With 2.2% Market Share

Maheen Fatima

October 6, 2023

From being the fastest-growing fashion hub in the UK to unending popularity among Gen Z shoppers, Shein UK never disappoints in serving trending designs at...

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Advertising Branding Campaigns Entertainment Marketing

Anytime Fitness Encourages Australians to ‘Find Your Fit’

Ashley Ooi

September 26, 2023

Working with agency of record The Hallway, Anytime Fitness Australia has launched their latest campaign to help people find their fit. Titled ‘Find Your Fit’,...

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Branding Campaigns Design News Press Release Public Relations

Superdry: Don’t Call It a Comeback – Retro Jackets Are Here to Stay

WBF

September 25, 2023

Over the years functional and fashion-forward outerwear have formed the backbone of some of Superdry’s truly iconic jackets. It’s not just the retro styles that...

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Branding Campaigns Featured General News

Dune London Collaborates With Jermaine Jenas on Footwear Edit

Maheen Fatima

September 22, 2023

This season, Dune London collaborates with iconic football player Jermaine Jenas for a curated AW23 Men's footwear collection. Launched on September 19, the capsule edit integrates a...

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Branding Campaigns Design Entertainment News Press Release Public Relations Technology

Tiger Beer Creates the First Puffer Jacket That Literally Keeps You Cool in the Heat

WBF

September 20, 2023

Singapore, 19th September 2023 – Today, Tiger Beer announced its collaboration with fashion designer Izzy Du, who is known for revolutionising outerwear in London, to...