World Branding Forum

Read Time:1 Minute, 13 Second

Featured in the push, the Hepner Woven boasts interchangeable insoles; one set with 7-mm pure and another with leather UGG, a division of Deckers, has unveiled...

Read Time:1 Minute, 15 Second

Advertising Featured News Videos

Heineken Celebrates Brand’s Stardom with Global Push

Joshua Hughes

February 29, 2016February 29, 2016

Themed There's more behind the star, the integrated campaign entails three new television commercials starring Benicio Del Toro Heineken has launched an integrated global marketing...

Read Time:2 Minute, 25 Second

Branding Featured News Videos

Carl’s Jr. Drives History with Diamond Anniversary

Deborah Joy Peter

February 29, 2016February 29, 2016

The anniversary will be commemorated with a History channel and Coca-Cola collaboration, feature on Counting Cars, plus more Carl’s Jr. and History have partnered to...

Read Time:1 Minute, 54 Second

Omnicom PR Group Appoints Van Bergen CEO

Anisha Kapoor

February 29, 2016February 29, 2016

She previously led the New York office as Managing Director from 2011 to 2012, and joined Porter Novelli from FleishmanHillard Omnicom has moved to broaden of its stable through...

Read Time:2 Minute, 3 Second

Branding Featured News Videos

Hyundai Marks 30-Year Milestone in America

Olivia Pearce

February 26, 2016February 26, 2016

Entering with only the Excel, the brand now owns 14 vehicles in its American line-up with more than 10 million cars sold locally Hyundai, has...

Read Time:1 Minute, 56 Second

Advertising Featured Industry News

Wyndham Grows in Latin America and the Caribbean

Joshua Hughes

February 26, 2016February 27, 2016

With the launch of four new brands in five countries, visitors across the said markets now have more options to experience travel Wyndham Hotel Group showcased outstanding...

Read Time:1 Minute, 38 Second

News Public Relations Social Media

Edelman Seals Strategic Deal with Dynamic Signal

Thomas Ng

February 26, 2016February 26, 2016

The partnership will bolster the group’s offerings and expand its reach into the digital employee and influencer advocacy market Edelman has made a strategic financial...

Read Time:1 Minute, 9 Second

Marketing News

B2BML Named First London HubSpot Platinum Partner

Deborah Joy Peter

February 26, 2016February 26, 2016

The platform recognises the agencies that have brought the inbound message to the most clients, offering service at the highest standards The B2B Marketing Lab,...

Read Time:2 Minute, 15 Second

Branding Campaigns Featured News Videos

Neutrogena Dreams Big with #SeeWhatsPossible

Olivia Pearce

February 25, 2016February 25, 2016

A spot starring brand ambassador, Kerry Washington, will launch the campaign and showcase real women following their passions Neutrogena has launched its first global campaign. Adding...

Read Time:1 Minute, 20 Second

Advertising Featured News Social Media

Anheuser-Busch Packs Best Damn Cherry Cola Punch

Joshua Hughes

February 25, 2016June 13, 2023

The launch is being supported by a media and digital campaign as well as experiential activation at the SXSW Interactive Festival Anheuser-Busch is set to...

Read Time:1 Minute, 36 Second

Branding Design Featured News

Molson Coors Canada Brews History with Old Classic

Deborah Joy Peter

February 25, 2016February 25, 2016

Available in stores, the John HR Molson and Bros 1908 Historic Pale Ale offering celebrates the brand’s 230-year Canadian brewing heritage Molson Coors has introduced...

Read Time:1 Minute, 25 Second

Advertising Marketing News

Snapchat Picks Nielsen for 3V Ad Measurement

Anisha Kapoor

February 25, 2016February 25, 2016

The ratings report a campaign's total digital audience across computers, tablets, and smartphones using metrics comparable to TV Snapchat has selected Nielsen Digital Ad Ratings...