B2BML Named First London HubSpot Platinum Partner

The platform recognises the agencies that have brought the inbound message to the most clients, offering service at the highest standards

The B2B Marketing Lab, a digital marketing agency specialised in sales lead generation, has become the first London-headquartered platinum partner of HubSpot. One of three tied to the UK Partner Tier Programme, it has more than 50 customers on its books.

“Reaching platinum status is a great recognition of the skills, dedication to quality service, and drive of our team, since only becoming a HubSpot partner in 2013. The first London-headquartered Platinum Partner is a badge we will wear with pride,” said Bob Dearsley, CEO of The B2B Marketing Lab.

With extensive experience in managing successful inbound marketing, lead nurturing, and marketing automation programmes on behalf of European and American B2B businesses, its offerings incorporates all aspects of HubSpot marketing and sales productivity improvement.

By using HubSpot to help its clients attract visitors, convert leads, and close business, The B2B Marketing Lab has consistently surpassed benchmarks including monthly recurring revenues, sales, customer retention, software engagement, and actual inbound marketing success.

“Since The B2B Marketing Lab joined the HubSpot partner agency programme, they have transformed their business from pure PR into full-service digital agency. We really enjoy working with such a team of dedicated individuals who evangelise on our behalf,” said Brian Halligan, Co-founder and CEO of HubSpot.