World Branding Forum

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The biggest hit of all time, Max Mara's iconic Teddy Bear Coat is turning ten this year. On this occasion, Harrods, a London department store,...

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Advertising Branding Featured General News

Heinz unveils Ketchup and Ranch in the Same Bottle Inspired by Taylor Swift

Maheen Fatima

October 4, 2023

While presenting "a new era for Heinz" this food company honours Taylor Swift’s condiment choices with its limited edition of "Ketchup And Seemingly Ranch." Taylor...

Read Time:3 Minute, 58 Second

Branding Campaigns Design Entertainment News Press Release Public Relations Technology

Tiger Beer Creates the First Puffer Jacket That Literally Keeps You Cool in the Heat

WBF

September 20, 2023

Singapore, 19th September 2023 – Today, Tiger Beer announced its collaboration with fashion designer Izzy Du, who is known for revolutionising outerwear in London, to...

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Branding Entertainment Marketing

Skippy Spreads Fun in Singapore With Exclusive Skippy Plushies

Ashley Ooi

September 12, 2023

As global peanut butter brand Skippy continues to celebrate its 90th birthday, its Singapore arm is ramping up the fun with exclusive Skippy plushies and...

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Branding Featured General News

Under Armour Appoints John Varvatos as Chief Design Officer

Maheen Fatima

September 7, 2023

As a major step of the brand's reinvigoration, Under Armour has announced the appointment of John Varvatos as Chief Design Officer. The new design head...

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Branding Featured General Marketing News

Naomi Campbell Puts Spotlight on Pretty Little Thing Black Creatives

Maheen Fatima

September 6, 2023

Naomi Campbell has set a new trend with her exclusive 42-piece clothing collection in collaboration with Pretty Little Thing. For the Boohoo-owned brand's collection, Campbell has...

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Featured Marketing News

CHANEL Presents Lucky Chance Diner For New Perfume Launch

Ashley Ooi

September 1, 2023

French luxury fashion brand CHANEL has announced plans for a pop-up diner in Williamsburg, Brooklyn, in conjunction with the launch of its newest fragrance. Named...

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News Press Release Public Relations

Latcom Incorporates Marcelo Fiore as Business Development Director for USA LATAM

WBF

August 31, 2023

The executive joins the operation of the leading Out of Home company based in Miami, one of the key markets in the United States USA,...

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Branding Featured General Marketing News

IKEA to Open Oxford Street Store by Autumn 2024

Maheen Fatima

August 30, 2023

Swedish furniture brand IKEA has undergone a one-year delay plan for the opening of its iconic store on Oxford Street in central London. Initially predicted to open...

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Branding Featured General News

French Connection Reveals New Store at Designer Outlet York

Maheen Fatima

August 25, 2023August 25, 2023

Home to clothing, accessories, and decor, design-led French Connection has made a promising step toward expansion. The brand has announced the opening of its outlet...

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Advertising Branding Campaigns Featured News

Marks and Spencer Starts Sparks Super Saturday to Reward 5,000 Customers

Maheen Fatima

August 22, 2023August 18, 2023

What's more rewarding than giving someone an opportunity to get shopping for free? That's why Marks and Spencer are supersizing it by giving away a...

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Branding General Marketing News

Phase Eight and Hobbs to Upsize Existing Merry Hill Stores

Maheen Fatima

August 17, 2023

Sovereign Centros announces the upsizing of sister brands, Phase Eight and Hobbs, within a perfectly positioned key regional location, Merry Hill. These premium womenswear brands will...