General Archives | World Branding Forum

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In a strategic move melding luxury fashion with pop culture, Coach has announced 'The Lil Nas X Drop,' the brand's second collaboration with the renowned...

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Moscot Opens Fourth London Store on Marylebone High Street

Maheen Fatima

December 26, 2023

Moscot, the renowned heritage eyewear brand from the United States, has expanded its presence in London. Following this, it inaugurated a new 280 sq ft...

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Frasers Group Acquires Matches Fashion for £52 Million

Maheen Fatima

December 22, 2023

Mike Ashley Frasers Group has expanded its portfolio by acquiring luxury clothing retailer Matches Fashion in a deal valued at approximately £52 million. The Matches...

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Ferragamo Unveils the Supreme Chrono Watch Series for Fall/Winter 2023

Maheen Fatima

December 20, 2023

Ferragamo, the renowned luxury brand, embarks on a transformative journey with its Fall-Winter 2023 campaign. While embracing modern trends, it makes a distinctive course to...

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Pearlfisher Revamps Hearthsong Toy Brand and Stays True to Its Mission

Maheen Fatima

December 20, 2023

Hearthsong, a toy brand established in 1983, has undertaken a strategic rebranding initiative. With Pearlfisher, Hearthsong aimed to resonate with millennial adults and the younger...

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SELETTI and JORDANLUCA Unveil Eclectic Rave-Inspired Tea Set

Maheen Fatima

December 13, 2023

Fashion provocateurs Jordan Bowen and Luca Marchetto are known for their edgy collaborations. This time, they have taken inspiration from the 90s rave scene and,...

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Myth Unites Master in New Roger Dubuis Knights of the Round Table Watch

Maheen Fatima

December 9, 2023

Roger Dubuis has revealed a new renewal of its Knights of the Round Table watch. It is limited to just 28 pieces and designed from...

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Anthony Edwards Debuts His First Adidas AE 1 Iconic Sneaker

Maheen Fatima

December 8, 2023

While setting a new hype, this German sportswear manufacturer, Adidas, disrupts the basketball sneaker landscape by unveiling its iconic Adidas AE 1 sneaker. Excitingly, this...

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Canada Goose x BAPE Release ABC CAMO Collection for BAPE’s 30th Anniversary

Maheen Fatima

December 6, 2023

Canada Goose and BAPE collaborate on the exclusive ABC CAMO collection to celebrate BAPE's 30th anniversary. Toronto-based outerwear giant Canada Goose has again collaborated with...

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Joe Freshgoods’ Reveals ‘Belly’ Inspired New Balance 990v4 Collection

Maheen Fatima

December 3, 2023

Joe Freshgoods has collaborated again with New Balance UK to unveil a new collection centered on the iconic New Balance 990v4 sneakers. The forthcoming New...

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Oakley x Fortnite Launch Gaming-Inspired Eyewear

Maheen Fatima

November 26, 2023

Fortnite has partnered with Oakley to introduce a unique line of limited-edition physical glasses. Primarily, it is to merge virtual gaming graphics with tangible fashion...

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Balenciaga Unveils Controversial Towel Skirt for $925

Maheen Fatima

November 17, 2023

Balenciaga, a brand synonymous with pushing fashion boundaries, has once again stirred controversy with the unveiling of its latest creation, the towel skirt. This innovative...