Branding Archives | World Branding Forum

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M-Cube's 30 million pixel installation at the Florence train station gives life to an immersive audio and video installation, integrating hues of 3D art. M-Cube,...

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Advertising Campaigns Featured News

Crosta & Mollica Dive Into Channel 4 Food Sponsorship

Maheen Fatima

July 10, 2023July 10, 2023

Crosta & Mollica make an absolute statement for its first-ever sponsorship of Channel 4 Food and Cooking Inspirations. Launching on 8th July 2023, UK-based Italian...

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Branding Marketing News

OMEGA Celebrates 75th Seamaster Anniversary With New Collection

Ashley Ooi

July 10, 2023

OMEGA, the Swiss luxury watch brand, celebrated the 75th anniversary of its Seamaster line with a new collection – the Seamaster in Summer Blue. Based...

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Advertising Branding Campaigns Featured News

Werther’s Original Partners With Immediate Media to Whip Up Crafted Recipes

Maheen Fatima

July 7, 2023July 10, 2023

A multi-platform campaign, A Little Piece of Warmth by Werther's Original and Immediate Media inspires home cooks to try bespoke recipes using Werther's Original. The...

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Advertising Branding Featured News

Savannah Miller Puts a Stylish Spin With Vivere, The Womenswear Brand

Maheen Fatima

July 7, 2023

Fashion designer Savannah Miller teams up with retail specialist Damian Hopkins to launch the womenswear brand, Vivere, reflecting a true embodiment of contemporary fashion. Now...

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Branding Marketing News

St. Regis Hotels & Resorts Asia Pacific Announce Festive House of Celebration

Ashley Ooi

July 6, 2023July 7, 2023

International hotel chain St. Regis Hotels & Resorts has announced its festive House of Celebration, transpiring across its Asia Pacific branches. The celebration pays homage...

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Advertising Branding Featured News

Coca-Cola Is Growing Its Own Studio to Record Original Tracks

Maheen Fatima

July 6, 2023

Coca-Cola will expand its Coke Studio arm by introducing versatile artists and unique music. Always one to evolve with the times, Coca-Cola's evolution this time...

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Branding Campaigns General

Holland & Barrett Introduce Menopause Service Campaign

Ashley Ooi

July 6, 2023July 6, 2023

Holland & Barrett, the multinational health food chain, has introduced its new Menopause Service Campaign in the United Kingdom. The campaign promotes its free-of-charge and...

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Advertising Branding Featured Marketing News

Castore Turns Andy Murray’s Hip X-Ray Into a Summer Campaign

Maheen Fatima

July 6, 2023

British sportswear hub, Castore, pays homage to English footballer Andy Murray by using his hip X-ray as a billboard. Castore believes in uplifting your athletic...

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Branding General News Technology

DPD Set to Roll Out Robot Delivery Services in 10 UK Cities

Maheen Fatima

July 5, 2023July 5, 2023

UK residents can now enjoy an autonomous robot delivery service with the DPD courier company. DPD, the leading parcel brand in the United Kingdom, has...

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Branding Campaigns Featured General Marketing News

7UP Zero Sugar Unveils Its Sensational New Pop-up Series to Restore Brand’s Zestiness

Maheen Fatima

July 5, 2023

Launching at London's Southbank, the NEW 7UP Zero Sugar showcases a new pop-up series alongside an interactive Coolbox. With an influencing Coolbox, 7UP Zero Sugar...

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Branding Marketing News

OREO and Super Mario Release Limited-Edition Collaboration

Ashley Ooi

July 4, 2023

Mondelēz’s global snack brand, OREO, has dropped a limited-edition collection of Super Mario Oreos that are as tasty as they look. Combining everyone’s favourite cookie...