LANEIGE has revealed KATSEYE as its new global partner, bringing the GRAMMY®-nominated girl group to the forefront of their latest lip innovation, JuicePop Box Lip Tint.
Since its first brew, KOI has been more than just a tea; it’s been a companion in your daily ritual. KOI Group has expanded to 16 countries and over 600 stores worldwide. This year, as the brands celebrate a monumental 20th Anniversary, they aren’t just looking back at two decades of craftsmanship; they are inviting you to travel the globe with them.
Initially unveiled in October 2025, the new Dacia Jogger makes a bold return, signalling a sophisticated evolution for the versatile family favourite.
This year, Burger King® France has decided to lean into that tradition—not with solemnity, but with humor. Launching a cheeky campaign on December 18, the fast-food giant unveiled a series of visuals that playfully exaggerate the disasters that can lurk in festive kitchens. From charred poultry to unrecognisable fish, the imagery captures the nightmare scenarios that every home cook dreads.
Finnish chocolate brand Karl Fazer has found a sweet escape that satisfies customers’ cravings with a groundbreaking machine that combines cutting-edge AI technology and the irresistible allure of chocolate. How does it work? Just lock eyes with the Desire-a-Bar to trigger an unforgettable and mouthwatering experience – with a hint of awkwardness too.
Nick Jonas joins forces with FOSSIL to unveil a bold, limited-edition watch collection that channels nostalgia through a modern lens. Each timepiece reflects Jonas’ deep-rooted love for horology, his signature style, and Fossil’s legacy of craftsmanship—creating timeless and refreshingly current designs. The collaboration rekindles emotional connections with the brand, inviting customers to rediscover the art of watch collecting.
Sustainability is at the heart of L’OCCITANE Group’s beauty philosophy, shaping everything from sourcing to formulation and eco-conscious packaging.
The Cécred x BeyGood Fund expands its impact in year two, allocating $500,000 in grants and scholarships to support the stylists, entrepreneurs, and visionaries driving the beauty industry forward.
Choupette, the internet’s most celebrated feline, steps into an unexpected spotlight as the face of Hublot—a brand known for its bold and divisive approach to luxury watchmaking. To mark the 20th anniversary of its iconic Big Bang collection, the Swiss watchmaker enlists fashion’s most pampered cat, merging high horology with haute celebrity in a campaign that challenges convention.
Nescafé has unveiled a groundbreaking global partnership with acclaimed digital magician and filmmaker Zach King, appointing him as the brand’s first-ever global influencer. This dynamic collaboration represents a bold move in Nescafé’s brand-building strategy, aiming to connect with a wider, younger audience by seamlessly blending coffee culture with the magic of digital storytelling.
Toblerone has launched a new global campaign, “Chocolate Like Nobody’s Watching”, to speak directly to those who crave authentic experiences and reject the pressure to conform. This unique campaign not only celebrates the joy of chocolate but also encourages individuals to embrace their true selves, one bite at a time, in a way that no other chocolate campaign has done before.
Paris Hilton unveils Parívie, a breakthrough skincare collection powered by exclusive inPHinite Youth Technology. Designed for the modern lifestyle, Parívie merges high-performance formulas with effortless self-care, ensuring radiant, resilient skin.
