Launches Archives | World Branding Forum

Texas Chicken Fries Its Way into Bulgaria for Twin Launch

October 29, 2015October 29, 2015

The first store is located in Sofia’s Slaveikov Square while the second has opened its doors in the neighbourhood of Druzhba, with a third on...

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Branding News

Johnny Rockets Splits the Expansion Pie Three Ways

October 26, 2015March 22, 2016

The food giant is set to penetrate three new markets including Italy, Paraguay, and Canada across which 49 new outlets will feature American-based fast food...

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Branding Featured News Videos

Q2 App-timises Laundry Services for Busy Londoners

October 23, 2015October 23, 2015

The new company has rolled out an app to activate round-the-clock service which subscribers can manage at their convenience online Dry cleaning business, Q2 Smart...

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Worldhotels Checks The Lalit in to India

October 23, 2015October 23, 2015

The four locations aim to illuminate bespoke experiences which complement the local charms encapsulated throughout each property Solidifying its Asia Pacific expansion, Worldhotels, has added...

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Verifone Redefines Point of Sale with Engage

Thomas Ng

October 23, 2015October 23, 2015

Its purpose is to offer merchants, acquirers, and service providers elevated experiences and protect against escalating security threats Commerce solutions provider, Verifone, has rolled out a new...

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W Hotels Worldwide Lands on the Shores of Amsterdam

October 22, 2015March 22, 2016

The brand has premiered in the Netherlands with the doors of W Amsterdam now open for business W Hotels Worldwide, which is part of Starwood...

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Barnes & Noble Redefines eReading with GlowLight Plus

Thomas Ng

October 21, 2015October 21, 2015

The ad-free offering marks the launch of the brand’s inaugural water- and dustproof device to cultivate worry-free reading anywhere American bookseller and digital media retailer,...

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Branding Campaigns Featured News Videos

Avon Offers a Whiff of Outspoken Party! Featuring Fergie

October 20, 2015October 21, 2015

The launch of the new fragrance marks the next chapter of the brand’s partnership with the multi-platinum singing sensation Avon has activated the next chapter...

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Hilton Takes Expansion Tour to London’s Bankside

October 9, 2015October 9, 2015

Expanding its footprint in Europe, the new property adds to the brand’s portfolio of more than 70 hotels across the United Kingdom and Ireland In...

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Hilton Inspires Fun with Music and London Hotel Launch

October 1, 2015October 1, 2015

The upcoming opening of Hilton London Bankside where the brand’s latest concert series kicks-off, aims to bring back the fun to a city teeming with...

Read Time:1 Minute, 37 Second