News Archives | World Branding Forum

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Millie Bobby Brown is set to debut her exclusive fashion line under her self-named brand, Florence by Mills, through a new collaboration with manufacturer Delta...

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Marketing News

Penguin Random House Secures Global Distribution Rights for Wattpad WEBTOON

Jordan

January 26, 2024June 3, 2024

Penguin Random House Publisher Services has revealed a multi-year sales and distribution agreement with Wattpad WEBTOON Book Group effective on 1 September 2024.

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Featured General News

Dressing for Disaster: The Environmental Crisis of Fast Fashion

Nurul Rustam

January 25, 2024January 25, 2024

Retail giants such as Forever 21, Zara and H&M cater to the demands of young consumers by providing affordable and trendy clothing. However, the fast...

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General News

Mercedes-Benz Unveils New Details on its Branded Residential Tower

Jordan

January 25, 2024January 25, 2024

Mercedes-Benz and Dubai’s leading property developer, Binghatti Properties, have revealed their groundbreaking real estate partnership, Mercedes-Benz Places | Binghatti.

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Advertising Branding Campaigns Featured News

FitFlop Unveils Tailored Active Footwear Lineup for Women

Nurul Rustam

January 23, 2024January 23, 2024

FitFlop, a UK-based footwear business, has launched an Active line particularly developed for women, drawing on its 15-plus years of biomechanical science and ergonomic engineering...

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Branding Campaigns General News Technology

Samsung Unveils Galaxy AI for the New Galaxy S24 Series

Jordan

January 23, 2024June 3, 2024

The biggest takeaway from the recent Samsung Galaxy Unpacked Event 2024 was the release of Galaxy AI, a new mobile assistant installed in the Galaxy S24 series.

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Branding Campaigns General News

BLACKPINK’s Jisoo Radiates Elegance as the Latest Face of Alo Yoga

Nurul Rustam

January 19, 2024January 20, 2024

Jisoo from BLACKPINK is expanding her presence in the fashion industry by becoming the face of Alo Yoga's upcoming spring 2024 collection, marking a new...

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Featured General Industry News

PureHealth Completes Acquisition of UK’s Largest Private Healthcare Group

Jordan

January 19, 2024June 3, 2024

PureHealth, the Middle East’s healthcare group announced the company has completed its strategic acquisition of Circle Health Group.

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Advertising Design Featured News

Velveeta Exclusive 14-Karat Gold Drip Lip Cuff by George The Jeweler

Maheen Fatima

January 19, 2024

Velveeta, renowned for its delicious cheesy offerings, is elevating its culinary experience with the exclusive 14-karat gold Velveeta Drip Lip Cuff. Developed in collaboration with...

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Advertising Design Featured News

The Mercedes-Maybach Role in Shaping Luxury Auto Trends

Maheen Fatima

January 18, 2024

In the latest episode of Behind the HYPE, the storied legacy of the Mercedes-Maybach brand highlights its evolution and enduring association with high-profile individuals worldwide. ...

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Advertising General News

SheaMoisture Releases Its First-Ever Deodorant Collection

Nurul Rustam

January 18, 2024

SheaMoisture, a beauty and personal care company, has introduced its first-ever deodorant line designed specifically for rich melanin skin and certified by Black dermatologists and...

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Branding Campaigns Featured General News

Cav Empt Unveils a Dystopian Vision in Their SS24 Collection Return

Maheen Fatima

January 18, 2024

Cav Empt, the innovative fashion label helmed by design maestros Sk8thing and Toby Feltwell, marked its 13th year with its Spring/Summer 2024 collection unveiling. Renowned...