Serena Williams Teams Up with Embrace Active Scar Defense
Serena Williams Shares Stories of Motherhood, Healing, and Her Return to Tennis
Neodyne Biosciences is partnering with professional tennis champion, Serena Williams, to raise awareness for...
Oral-B announces the launch of its oral health initiative
Eva Longoria, Kelly Rowland, Mario Lopez, and Manny MUA are joining forces with Oral-B to bring awareness to the importance of making oral health...
Estee Lauder launches its first gaming experience, ANRcade
Estee Lauder launches its new Advanced Night Repair Synchronised Multi-Recovery Complex with its latest gaming experience
Every other brand is creating a gaming campaign but...
Duolingo launches first ever ad campaign
The language learning app Duolingo has launched its first-ever marketing campaign.
The launch comes following the appointment of the first and only UK employee Colin...
Fortnum & Mason Partners Williams-Sonoma for USA Entry
Fortnum & Mason artisanal teas, preserves, biscuits, and hampers will be sold as 100 Williams-Sonoma locations in the United States.
London-based department store, Fortnum &...
Michael Phelps and Talkspace Launch Mental Health Campaign
Phelps shares his mental health story and the empowering benefits of therapy in collaboration with Talkspace
Talkspace, a company in online therapy, and Michael Phelps...
Kaia Gerber Stars in Daisy Love Marc Jacobs Advertisement
Marc Jacobs Fragrances Expands Digital Footprint Leveraging Influencer Marketing
For the first time in over four years, Marc Jacobs Fragrances, a division of Coty Inc, introduced...
Red Sun Lights Up with Extremely Nicotine
Based on consumer feedback, the brand is being promoted as ‘Extremely Nicotine’ across its consumer advertising materials
Tobacco-focused plant biotechnology provider, 22nd Century Group, has...
FedEx launches its latest sustainability marketing effort with Willie Nelson
FedEx is doing its part to prioritise a more sustainable planet, with the goal to be carbon neutral by 2040
As we close out Earth...
Starwood Hotels & Resorts Unveils Bold New Vision for Iconic Sheraton...
"Sheraton 2020” Plan Is Underway featuring $100 Million Marketing Campaign, Launch of New Sheraton Grand Tier, Design Innovation, Enhanced Service and Accelerated Growth.
From the...
Lacoste campaign emphasises the brand’s ageless style
Created by BETC, Lacoste’s new campaign features unusual pairings of people, who have met by chance yet find themselves in the same outfits.
A skater...
World Branding Awards 2020-2021 sees over 400 named ‘Brand of the...
More than 250,000 consumers participate in the 2020-2021 World Branding Awards
The highly prestigious World Branding Awards – the ultimate global brand recognition accolade, now...