Branding

Campari today unveiled the cover image for its 2015 Calendar, entitled ‘Mythology Mixology’. The brand also confirmed that the official unveil date for the next...

Multi-Year Partnership Forged After James Experienced the Advanced Technology, V8 Power and World-Class Craftsmanship and Materials of the Kia K900. On the court, he is...

Last night, the Armory on the Hudson in New York City was transformed from an indoor track and field stadium to a fashion arena...

The first Haig Club Single Grain Scotch Whisky advert puts the 'toast' at the heart of the brand Diageo, a global leader in beverage alcohol,...

Heidi Klum announced as the new Creative Director and face of Bendon's flagship Intimates collection, succeeding Elle Macpherson after 25 years with the brand. Klum...

Kittens, including Taylor’s own kitten Olivia Benson, co-star in new spot for Diet Coke's “Get A Taste” campaign. Spot premieres unreleased track from...

Multi-million pound advertising campaign will signal its shift to become a digital retail leader – the biggest strategy change in its 40-year-plus history The ground-breaking...

RB, global leader in consumer health and hygiene with brands such as Dettol, Nurofen, Durex and Finish, has launched a major employer branding campaign...

As part of its new strategy, TAG Heuer is going into sports marathons as partner and official timekeeper. The manufacture is thus reaffirming its sporting...

Global lifestyle brand Timberland recently announced a collaboration with tyre manufacturer and distributor Omni United, to create a co-branded line of tyres under the...

Johnnie Walker, the world's leading Scotch Whisky brand, has launched a new global advertising campaign bringing to life the unique character of four of...

Japanese tyre maker Toyo Tire has launched a brand promotional video that features prominent footballers Montolivo, Menez, Rami and Honda from A.C. Milan competing...