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Ralph Lauren and Snap Inc. forge an innovative fashion partnership
Ralph Lauren and Snap Inc. have announced they have joined forces on a long-term global partnership. Aiming to break barriers within the digital fashion...
Snapchat Logo: History, Meaning, and Evolution
Did you know that Snapchat, a company with 397 million daily active users, created its iconic Snapchat logo in just one evening? Even better, the...
Calbee’s Newly Rebranded Harvest Snaps Appoints Cutwater as Digital Creative Agency of Record
Agency naming reinforces major brand transformation as well as signals digital and social overhaul
Harvest Snaps, the original better-for-you (BFY) snack and flagship brand of...
Snapchat’s new augmented reality content
Everyone's favourite photo based messaging service Snapchat has announced a big step promising the launch of a brand new global creative studio named arcadia.
Arcadia...
FIFA and Snap Team Up for 2018 FIFA World Cup Russia
FIFA and Snap collaborate on branded stickers featuring FIFA icons including Zabivaka, its official mascot
FIFA and Snap, a camera company, have teamed up to...
Snapchat Introduces Groups in Latest Update
Users Can Share Snaps and Chat with 15 Other Friends in the Latest Feature
Snapchat has launched Groups in its latest update on Tuesday. The...
Snapchat Picks Nielsen for 3V Ad Measurement
The ratings report a campaign's total digital audience across computers, tablets, and smartphones using metrics comparable to TV
Snapchat has selected Nielsen Digital Ad Ratings...
Brand Refresh Amplifies Snapple’s Playfulness and Simple Goodness
Vibrant new packaging graphics coincide with Snapple's efforts to boost share across the US and globally.
With new graphics that amplify the playfulness, wit and...
Understanding Spotify Logo Meaning, History, and Evolution
Music consumption has undergone a revolutionary transformation, primarily driven by technological advancements in the digital era. As of 2023, Spotify boasts a staggering $16...
NEXT Plans to Buy Fat Face in a Deal Worth £100 Million
NEXT, a fast fashion brand is on track to snap up another fashion franchise, FatFace, in a £100 million deal.
According to Sky News, these...
What Is a Global Brand Ambassador and What Do They Do?
From sitting at the front row of fashion week to online personalities, brand ambassadors are aplenty from every industry and following. With such a...
MR.DIY Launch Larger-Than-Life Installations in Malaysia and Campaign
Positioning itself as the first choice for household items, Malaysian home improvement retailer MR.DIY has launched the exciting #KecilBesarMRDIYada campaign. Bringing everyday household items...