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Adidas and Prada Joint Venture on Football Boot Collection
Addidas' high performance and Prada's unique designs combine to yield an exclusive football boot collection. This year, these two sportswear and Italian luxury houses...
Prada Plans to Hire 400+ in Italy by Year-End
According to an announcement, Prada will hire over 400 people in Italy by this year’s end. The Italian luxury group aims to strengthen production...
Prada Group Teams Up with Adobe to Enhance Customer Experience
In its recent update, Prada Group teams up with Adobe to enhance digital and physical retail properties. Brands like Prada, Miu Miu, etc., will...
Prada launches its 2020 Holiday campaign, “A Stranger Calls”
The Holiday campaign reconnects with early Prada moments pioneering the aesthetics of cinematic drama
A cinematic context, a language of film, a mystery to be...
The Mysterious Turning of Venice Canal Into Bright Green
Venice Canal in Italy is mysteriously turning bright green; everyone wonders why. But, we'll not leave you in the misery of this mystery alone....
Goodwill Introduces GoodwillFinds
Goodwill is making its first big push online with GoodwillFinds, a curated marketplace of donated goods that seeks to compete with Poshmark and The...
Neiman Marcus Travels the World for Spring
Neiman Marcus has launched The Art of Travel, a campaign around a dedicated collection of travel-themed exclusives and its spring book.
Neiman Marcus has debuted...
Miu Miu Twist Premiere Stars Elle Fanning
The release of the fresh scent, Miu Miu Twist, features the appearance of Elle Fanning in a celestial creative campaign shot by Mert & Marcus.
Premium Luxury Brands Top BrandZ Most Valuable Italian Brands 2018
Italian Brands Score Highly in Health in BrandZ Ranking
Gucci leads the first BrandZ Top 30 Most Valuable Italian 2018 Brands ranking released by WPP...
eBay Launches Authenticate, Boosting Shopper Confidence
eBay Authenticate Expansion Programme to Include Additional Brands and Categories Planned in 2018
Today, eBay launched eBay Authenticate, a white glove authentication service designed to...
Plaza 66 in Shanghai Marks Historic Milestone with Alicia Keys
The world-renowned singer-songwriter Joins a Host of International Celebrities in the Landmark Celebration
Hang Lung Properties celebrated the completion of a mega-scale transformation of Plaza...
Playtex Celebrates Love My Curves with Positivity
Playtex has partnered with three influencers to run a digital campaign around its new Love My Curves collection for plus-size women.
Intimate apparel brand, Playtex,...
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Ribena Celebrates 85 Years of the Brand With Its Favorite Berry...
Ribena's 1980s era is back with its favorite Berry character. Upon marking its 85th anniversary, Ribena tries to give the latest ad push by...
