World Branding Forum

Read Time:1 Minute, 10 Second

Nectar by Sainsbury’s has been given a brand refresh with a new app and website being launched. Following successful trials for their loyalty card scheme...

Read Time:58 Second

Burger King tweet banned by ASA

Anisha Kapoor

October 2, 2019

The Advertising Standards Authority (ASA) banned a Burger King tweet made by the fast food chain. The tweet in May came following the news that...

Read Time:34 Second

Marketing

The North Face launch new Futurelight range

Joshua Hughes

October 1, 2019

The North Face, the outdoor clothing specialist have launched a new range of clothing made from Futurelight, their new fabric. The fabric promises a more...

Read Time:1 Minute, 3 Second

Marketing Social Media Technology

Instagram launch product notifications

Thomas Ng

October 1, 2019

Instagram launch product notifications in a new update, allowing brands to promote new products, and users to set up notifications for when they launch. The...

Read Time:1 Minute, 40 Second

Advertising Featured News

Diesel creates exclusive recycled capsule collection with Coca-Cola

Nathaniel Mark

September 27, 2019September 28, 2019

Diesel and Coca-Cola introduce recycled materials collection with The (Re)Collection Diesel, a fashion brand, and Coca-Cola – a four-time global winner of the World Branding...

Read Time:1 Minute, 34 Second

Advertising Featured News

Dockers latest campaign aims to change the world one chino at a time

Joshua Hughes

September 27, 2019

Dockers says to change the world, you don’t need a suit Dockers recently launched its latest campaign for Europe along with the message, "To change...

Read Time:2 Minute, 27 Second

Advertising Industry

Weber Shandwick wins 14 Clios across 12 categories, its strongest year yet

Anisha Kapoor

September 27, 2019

Weber Shandwick President and CEO Gail Heimann served as first-ever PR Jury Chair at the 2019 Clio Awards Weber Shandwick, one of the world's leading...

Read Time:25 Second

Technology

Amazon recruit Samuel L Jackson for Alexa

Thomas Ng

September 27, 2019

Amazon have recruited Samuel L Jackson to feature as a voice on the smart speaker system, Alexa. Customers will be able to interact with the...

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Advertising Marketing

Maltesers celebrate female friendships

Joshua Hughes

September 27, 2019

In their latest campaign, Maltesers put female friendships in the spotlight. The new campaign from the popular confectioner, highlights female friendships, celebrating the inside jokes...

Read Time:1 Minute, 50 Second

Campaigns Featured News

Australian kids with cancer say “I don’t want to be an angel!”

Nathaniel Mark

September 26, 2019

Kids' Cancer Project campaign underlines double meaning of "I don't want to be an angel" The Kids' Cancer Project in Australia has launched a new...

Read Time:3 Minute, 30 Second

Campaigns Featured News

Born Free Foundation reveals shocking tale of South African ‘Instagram lions’

Olivia Pearce

September 26, 2019

Born Free Foundation has launched an emotive film to show the brutal reality of the life of a lion ‘raised for the rifle’. Following the...

Read Time:1 Minute, 0 Second

News

Mattel launch The Creatable World

Anisha Kapoor

September 26, 2019

Mattel have launched The Creatable World, a new gender inclusive doll to challenge gender norms. The creator of the Barbie which launched 60 years ago...