Social Media Archives | World Branding Forum

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The #RunBold social media push welcomes public participation and has launched across Instagram, Facebook and Twitter John Hancock has rolled out a social media campaign...

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News Public Relations Social Media

Edelman Seals Strategic Deal with Dynamic Signal

Thomas Ng

February 26, 2016February 26, 2016

The partnership will bolster the group’s offerings and expand its reach into the digital employee and influencer advocacy market Edelman has made a strategic financial...

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Advertising Featured News Social Media

Anheuser-Busch Packs Best Damn Cherry Cola Punch

Joshua Hughes

February 25, 2016June 13, 2023

The launch is being supported by a media and digital campaign as well as experiential activation at the SXSW Interactive Festival Anheuser-Busch is set to...

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Campaigns Featured News Social Media

Kohl’s Heads to the Oscars with #AllTheGoodStuff

Thomas Ng

February 10, 2016February 10, 2016

The digital campaign in play is set to feature the marque’s expansive product assortment across the home, beauty, and fashion categories Kohl’s has signed on as...

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Featured Marketing News Social Media Videos

Nordstrom Mirrors Spring’s Colours with See Anew

Thomas Ng

February 8, 2016February 8, 2016

The brand campaign opens with a highly visual creative execution incorporating floral prints, emerging mirrors, and smiling models Nordstrom has introduced a brand campaign to...

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Campaigns Featured News Social Media

Godiva Displays Affection for Valentine’s with Longoria

Thomas Ng

February 4, 2016February 4, 2016

Adding a personal touch, the Telenovela actress and Executive Producer will surprise people she loves with her own version of PDGs Godiva has launched a...

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Grey Names Luckin Chief Creative Officer for Africa

Thomas Ng

February 2, 2016February 2, 2016

She will oversee creative product and work closely with ECD Glenn Jeffery and CDs, Francois Du Preez and Charlene Oliver Grey Africa has appointed Fran...

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Featured Marketing News Social Media Videos

Honda Dubs Ridgeline the New Truck to Love

Anisha Kapoor

February 1, 2016February 1, 2016

The new television spot marks the brand's first official Super Bowl commercial since 2014 and Super Bowl 48's Hugfest Honda has rolled out a preview...

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Campaigns Featured News Social Media Technology

Fox Sports Launches Pilot Social Push with #18TOWIN

Thomas Ng

January 20, 2016January 21, 2016

The digital exercise will feature all 18 Bundesliga clubs in training as some of the world's best players go up against their own FOX Sports...

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Advertising Featured News Social Media Videos

Atlantis Initiates Pull with #AlwaysAmazing Push

Joshua Hughes

January 14, 2016January 14, 2016

The campaign’s main aim is to tap into the emotions of consumers by answering the all-important question: Why Do We Vacation? Atlantis Paradise Island, a...

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Advertising Featured News Social Media

CSN Meets Frisco Fandom with Authentic Fanuary

Deborah Joy Peter

December 31, 2015December 31, 2015

The campaign’s first two spots premiere on 1 January 2016, with additional executions to be released throughout 2016 CSN Bay Area and CSN California, under...