Technology Archives | World Branding Forum

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The X6 mobile variant seals the brand’s commitment to technology which excels in appearance, audio, and video effects Vivo has launched its latest product called...

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Branding Featured News Videos

Mentos Study Exposes Britain as Cancellation Nation

Olivia Pearce

November 27, 2015November 28, 2015

In a recent survey done on 2,000 Brits, the overall stats show that of the 104 social engagements Brits agree to each year, only 52 are...

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Advertising Campaigns Featured News Videos

Clash of Kings Powers Up Fresh Round of Advertising

Deborah Joy Peter

November 27, 2015November 27, 2015

Clash of Kings has launched a second installation worldwide in key markets like the United States, United Kingdom, Germany, and Japan Following a first round of...

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Empire Goes Shopping with Digital Commerce Move

Thomas Ng

November 26, 2015November 26, 2015

The effort marks a cross from on-screen to real-life to offer consumers apparel, accessories, and jewellery inspired by the show Twentieth Century Fox Consumer Products...

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Advertising Campaigns Featured News Videos

Westin Hotels’ Better Vacation Days Get Even Better

Joshua Hughes

November 25, 2015November 25, 2015

The Holiday After the Holiday push acknowledges the stress of holiday travel and reinforces the way the brand delivers better vacation days Westin Hotels & Resorts,...

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News Technology

mInteraction Appoints Digital Director for Thailand

Deborah Joy Peter

November 25, 2015November 25, 2015

She will offer digital communications solutions to clients under Mindshare namely Yum! Restaurant, AP, Amway, PTTEP, and UIP GroupM Thailand’s digital arm, mInteraction, has named Jitirath...

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Advertising Campaigns Featured News Videos

Sears Comes Out on Top with Everything Under the Tree

Deborah Joy Peter

November 24, 2015September 26, 2023

The advertising push entails an integrated effort across television, radio, online, print, and on-the-ground activation A fan of the festive season, Sears Canada has launched...

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Branding Campaigns Featured News Videos

Torch Apparel Shines Light on Flux Premiere

Joshua Hughes

November 24, 2015November 24, 2015

The new release saw its debut via the crowd fund platform, Indiegogo, and is now being supported with a campaign surrounding its launch American road...

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Branding Campaigns Design Featured News Social Media

CyberLink Serves Good Taste with Photography Campaign

Olivia Pearce

November 24, 2015November 24, 2015

The campaign comprises a contest and the release of a collection of food photography tips and tricks from Instagram icon, Alexa Mehraban Consumer multimedia software company,...

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Advertising Featured News Technology Videos

Publicitas Rolls Out Video and Mobile Formats

Joshua Hughes

November 23, 2015March 22, 2016

With 125 years in the business, the firm will use the launch to continue empowering clients to remain at the forefront of advertising technology International...

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Featured Industry News Technology

MEC Boosts UK Business with Tonic Debut

Thomas Ng

November 20, 2015November 20, 2015

A new division led by Hannah Blake, MEC Tonic will work with brands and start-ups to create successful partnerships MEC has launched Tonic, a new...

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Advertising Campaigns Featured News Videos

Kids Foot Locker Plays with the Big Boys

Joshua Hughes

November 19, 2015November 19, 2015

Shining the spotlight on the brand’s new releases, the ‘Week of Greatness’ initiative includes a 30-second spot starring Stephen Curry Kids Foot Locker has rolled...