Mountain Dew Launches New “Do The DEW” Campaign
Pro-Skateboarder Sean Malto Stars in the First Ad from the 2017 Campaign Series Featuring Athletes
Mountain Dew kicked off 2017 with a new global "Do...
AKM Releases AK4493, Upgraded Premium High-End DAC
AKM 32-bit Stereo Premium D/A Converter for High-end Audio introduced in CES 2018
Asahi Kasei Microdevices Corporation (AKM) has developed the AK4493EQ, a 32-bit stereo premium...
Marriott Inspires Humanity with Golden Rule Strategy
Marking its first foray into category marketing, Marriott unites four brands from its global portfolio under a single advertising strategy.
Marriott has introduced a new...
SK-II Casts James Corden in Bare Skin Chat
Focused on skincare, SK-II will introduce a beauty entertainment web series starring James Corden, Naomi Watanabe, and other celebrities.
SK-II is putting a fresh spin...
Blu Goes Global with Just You & blu Brand Campaign
Premiering on 4 April 2016, the effort targets four key markets including the United States, United Kingdom, Italy and France
Electronic vaping company, blu, has...
P&G launches new ad ‘The Look’
Following on from the success of last year’s film ‘The Talk’, P&G (Procter & Gamble) have launched ‘The Look’, another film addressing racial issues...
Forever21 and H&M Conquer Fast-Fashion Social Media
New Research Identifies Winning and Losing Strategies for Brands on Social Media and Across the Web
H&M and Forever21 are the most successful social media...
Hilton Garden Inn Keeps It Simple with Judy Greer
Hilton Garden Inn has unveiled a brand refresh with a global marketing campaign focused on its key updates, which stars actress, Judy Greer.
Hilton Garden...
Apple Logs in at Union Square in San Francisco
Union Square offers public Wi-Fi, a ‘green wall’ and regular acoustic performances, while powered by 100 percent renewable energy.
Apple has launched a store on San...
Gillette Reshapes the Shave with Fusion ProShield
The new release is based on a study indicating most men take about 170 strokes during each shave with 120 of them being re-strokes...
Johnnie Walker Gets Ahead with Joy Will Take You Further
The brand 'keeps walking' with biggest ever global investment to drive the next decade of growth for the marque
Scotch whisky heavyweight, Johnnie Walker, has unveiled its...
La-Z-Boy Jazzes Up Comfort with Kristen Bell
La-Z-Boy is introducing a refreshed version of its Live Life Comfortably platform with the appointment of Kristen Bell as its new ambassador.
Breathing new life...