Virtual Reality Archives | World Branding Forum

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The tech giant, 'Apple,' is geared to launch its most anticipated mixed-reality headset. This new interface, with a bunch of good apps, will be a...

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Industry News Technology

5W Public Relations publishes Whitepaper on Virtual Events

Anisha Kapoor

July 23, 2020

5WPR releases a new whitepaper surrounding their experience of delivering remarkable success on behalf of clients with virtual events 5W Public Relations (5WPR), one of...

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Branding Featured News Technology

Lexus launches Lexus AR Play to virtually unveil the new 2021 IS

Thomas Ng

June 16, 2020

Lexus AR Play app allows users to preview the vehicle in an interactive way To virtually unveil the new 2021 IS, luxury car brand, Lexus...

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Featured News Technology

Asics moves to Virtual Reality to launch Olympics shoe range

Thomas Ng

April 21, 2020

The Asics Innovation Summit moves to Virtual Reality for the announcement of three new performance shoes Asics, a sports equipment company, has announced 3 revolutionary new...

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Featured News Technology

British Airways Gets on Board with Virtual Reality

Thomas Ng

December 31, 2018January 4, 2019

British Airways is offering travellers a 360-degree tour of its Club World cabin using virtual reality to showcase what the upgrade features. British Airways will...

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Featured Marketing News

Air Canada Blends Culinary and Virtual Reality

Joshua Hughes

November 7, 2018November 7, 2018

Targeting Washington DC travellers, a latest push by Air Canada will entail a pop-up called Poutinerie, virtual reality experiences, and more. Air Canada will activate...

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Featured News Technology

Unity Technologies Increases Its Commitment to Automotive

Thomas Ng

May 21, 2018

Counting Volkswagen/Audi, Toyota/Lexus and Nissan as customers, Unity is working alongside manufacturers, using real-time 3D to improve the way automobiles are designed, built, serviced and...

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Industry Marketing

The Foundry Wins Three Webby Awards For Innovation In Virtual Reality

Anisha Kapoor

May 17, 2018

Webby Awards Recognise LIFE VR's Achievements in Creating Innovative and Immersive Experiences from The Foundry The Foundry at Meredith Corporation has been honoured with three...

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Sports Illustrated And LIFE VR Win Sports Emmy For “Capturing Everest”

Nathaniel Mark

May 15, 2018

The Collaboration Between Sports Illustrated and LIFE VR Recognised in Outstanding Digital Innovation Category Meredith Corporation brands Sports Illustrated and LIFE VR received a Sports Emmy...

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Campaigns Featured News

Diageo Gives Consumers VR Experience of Binge Drinking Tragedies

Olivia Pearce

April 26, 2018

Latest Development from Diageo is the Second Installment in its Responsible Drinking Virtual Reality Film Series: Decisions Diageo, a global producer of beverage alcohol, introduced...

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Branding Featured News

World Surf League and Jeep Brand Release their VR Surf Adventure

Olivia Pearce

April 5, 2018

Viewers Taken on a 360° Surf Adventure with Jeep Ambassadors Jordy Smith and Malia Manuel The World Surf League (WSL) and the Jeep brand recently released...

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Featured News Technology

Samsung Unveils its Olympic Showcase Innovative Experience

Thomas Ng

February 7, 2018February 19, 2018

Olympic Showcase to Bring Excitement to Fans, Athletes and Officials at the Olympic Winter Games Samsung Electronics, worldwide Olympic partner in the Wireless Communications and...