Campaigns Archives | World Branding Forum

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Global candy brand Skittles has painted London rainbow with ‘See The Rainbow’, its most recent Pride launch. The 2023 campaign is part of Skittles' continuous...

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Branding Campaigns News

RAPP UK and Ann Summers Launch Remove Fear from the Smear Campaign

Ashley Ooi

June 22, 2023

Spearheaded by agency RAPP UK and British lingerie and sex toy brand Ann Summers, the Remove Fear from the Smear campaign is a life-saving one. ...

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Campaigns Featured News Press Release Public Relations

Fashion Factory Nudges People to Exchange Their Old Clothes With Its Unbranded to Branded Campaign

WBF

June 22, 2023September 26, 2023

The campaign, conceptualized and created by IdeateLabs, features two quirky digital films that capture the joy of shopping at the exchange festival. Mumbai, June 20,...

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Campaigns Featured News Press Release Public Relations

HEATSTRIKER – Groundbreaking Summer Campaign Urges People to Break A Car Window to Save Pets’ Lives

WBF

June 21, 2023September 26, 2023

Every summer pets are injured or killed when trapped in locked, hot cars. The HEATSTRIKER is a brand-new, innovative, tool allowing people to break a...

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Campaigns Featured News Pet Press Release

Petcare Leader, Hartz, and Agency of Record, Cutwater, Protect Furry Friends From Outdoor Pests in Unconditional Love Campaign

WBF

June 20, 2023August 20, 2024

Leading petcare brand Hartz and creative and media agency of record, Cutwater, with offices in San Francisco and New York City, have partnered together to...

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Advertising News

British Gas and The Money Saving Engineers

Anita Mistry

January 24, 2023January 25, 2023

Energy company British Gas has launched a new platform to help customers save money. The campaign has been launched amid the sky-high bill crisis that...

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Campaigns Featured Technology

OREO and Xbox Partner for New Gaming Experience

Anisha Kapoor

January 20, 2023

The world’s number one cookie*, OREO, and international gaming giant, Xbox, are on a mission, putting the cookies at the heart of their new campaign...

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Advertising Featured

Fancy A McDonald’s Campaign launched

Anita Mistry

January 13, 2023

One of the world's favourite fast-food brands, McDonald's has launched a new campaign to celebrate the unspoken, ‘Fancy a McDonald’s?’ moment. The campaign is centred...

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Campaigns Featured Press Release

M&S Launches ‘Value You Can Trust’ Campaign

Olivia Pearce

January 12, 2023

High street retailer M&S has launched a new campaign this month named 'Value You Can Trust.' The campaign aims to remind consumers of it's commitment...

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Prime Energy Drink Causes Chaos At Aldi

Joshua Hughes

January 4, 2023

Two YouTube stars have caused havoc with the release of their sports drink, Prime. The drink was launched by famous YouTubers Logan Paul and JJ...

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Advertising Marketing

Weight Loss Brand Weight Watchers New ‘Return’ Campaign

Joshua Hughes

January 3, 2023

As with lots of weight loss and fitness brands, Weight Watchers have launched a new campaign this January. As any of these weight loss brands...

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Advertising Featured

Compare the Market Introduces New Family Member

Olivia Pearce

January 3, 2023March 16, 2023

Compare the Market new advert has introduced a new character, the wombat, to its famous meerkat family. The price comparison site has unveiled its new...