Automotive Archives | World Branding Forum

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Jaguar has partnered with Property Brothers host, Jonathan Scott, to create a festive window display starring its E-PACE sport utility vehicle. Jaguar is teaming up with...

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Porsche Unveils Reimagined Macan S Globally

Joshua Hughes

December 10, 2018December 11, 2018

Porsche has unveiled its 2019 Macan S variant, which marks the latest addition to the brand’s refreshed compact sport utility vehicle line-up. Porsche has announced...

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Design Featured News

Scuderia Ferrari Inspires Cross Collection

Thomas Ng

December 10, 2018December 10, 2018

Cross has collaborated with automotive giant, Scuderia Ferrari, to create an exclusive collection of fine-writing giftsets and instruments. Scuderia Ferrari and Cross have partnered to...

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Dodge Pimps Santa’s Ride in Social Media Series

Thomas Ng

December 5, 2018December 5, 2018

Dodge has added to its Big Finish campaign platform with a seven-part social media series starring professional athlete, Bill Goldberg. Dodge has unveiled Jolly Fast Man,...

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Featured Marketing News

Mazda Enhances the Drive with Redesign

Deborah Joy Peter

November 28, 2018November 28, 2018

Mazda has unveiled its new generation of cars with the redesign of a fan favourite and its upcoming global roll-out slated for early 2019. Mazda...

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Design Featured News

Curtiss Revs Up with Zeus Electric Motorcycle

Thomas Ng

November 28, 2018November 28, 2018

Slated for production in 2020, Curtiss is now accepting reservations for its all-electric Zeus motorcycle, which was recently unveiled in Milan. Curtiss has launched its...

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Design Featured News

Hyundai Appoints BTS Palisade Ambassadors

Deborah Joy Peter

November 27, 2018November 27, 2018

Hyundai has announced the appointment of seven-member music group, BTS, as the global brand ambassadors for its Palisade SUV. Hyundai has named seven-member group, BTS,...

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Advertising Featured News Videos

Ram Trucks Takes Thanksgiving on the Road

Joshua Hughes

November 22, 2018November 22, 2018

Ram Trucks has launched a holiday push with a short film. With the title Thanksgiving Grace, the spot was developed for American television. Ram Trucks...

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Design Featured News

Porsche Gears Up for Macan Summer Launch

Thomas Ng

November 19, 2018November 19, 2018

Built in Leipzig, Germany, the 2019 Porsche Macan compact SUV is scheduled for its North American debut during the summer of next year. The latest...

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Branding Featured News

Toyota Modernises Corolla with Urban Sedan

Olivia Pearce

November 19, 2018November 19, 2018

The look of the new Toyota Corolla sedan is a reflection of the bumper-to-bumper and wheels-to-roof transformation the car has undergone. Following the recent debut...

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Campaigns Featured News Videos

Subaru Goes the Extra Mile with Share the Love

Deborah Joy Peter

November 16, 2018November 16, 2018

The Share the Love initiative by Subaru returns for an eleventh annual installation, with key spots created by creative shop, Carmichael Lynch. Subaru of America has...

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Advertising Featured News Videos

Lexus Spreads December to Remember Cheer

Joshua Hughes

November 13, 2018November 13, 2018

Lexus has kick-started its 2018 December to Remember initiative. The campaign features three primary adverts for several key markets. For the nineteenth year in a row,...