Smirnoff and Spotify Partner in Promoting Female Artists
AppNexus Inks Programmatic Buying Deal with Spotify
Europcar launches #MyEuropcarRoadTrip in Partnership with Spotify
Starbucks and Spotify to Connect Music Streaming Service into World-Class Store and Digital Platform
Louis Vuitton Unveils SS25 Campaign with Saoirse Ronan and Lisa
Louis Vuitton unveils a captivating new campaign for its Spring/Summer 2025 collection, featuring the iconic duo of Saoirse Ronan and Lisa. Photographed by Steven Meisel, the campaign showcases the latest designs from Nicolas Ghesquière against the surreal backdrop of Laurent Grasso’s atmospheric paintings.
Redken Unveils Sabrina Carpenter as New Global Face
Redken, renowned for its innovative haircare solutions, has announced pop sensation Sabrina Carpenter as its inaugural global ambassador. Known for her iconic blonde hair and undeniable talent, Carpenter perfectly embodies Redken’s philosophy of empowering individuals to express their unique beauty.
6 Proven Strategies for Building Emotional Loyalty
Emotional loyalty is rooted in a deep, affective connection between a customer and a brand, transcending the mere exchange of goods and services.
TikTok & Universal Music Group Reach Agreement: Artists Return After Licensing Deal
American Riviera Orchard: Everything You Need to Know about Meghan Markle’s New Brand
Meghan, Duchess of Sussex, has unveiled a lifestyle brand, American Riviera Orchard, marking an exciting new chapter in her entrepreneurial journey.
EU Fines Apple Over €1.8bn for Violating Streaming Rules: What You Need to Know
The Tactical Edge: Unleashing Brands in the Gen Z Era
Gen Z is reshaping the consumer landscape through their IT savvy, values-driven culture, pragmatic, socio-political awareness, and a desire for personalisation.
