News Archives | World Branding Forum

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Nigeria's Largest and Fastest-Growing Circuit to Bring The IMAX Experience to Country; IMAX Continues Push into Africa Following Deals in Angola and South Africa. IMAX...

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American Advertising Federation (AAF) and Shocase Announce Social Media Partnership

Joshua Hughes

June 24, 2015June 30, 2015

Partnership brings exclusive benefits on the nation's first social network designed for marketing professionals to the AAF's 45,000 advertising members. Shocase, Marketing’s Professional Network, and...

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News Technology

Tencent’s SY Lau Unveils the Human Face behind the Device

Thomas Ng

June 24, 2015June 24, 2015

The first Chinese to be named 2015 Cannes Lions' Media Person of the Year maps out the future of digital connectivity. During an opening day...

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Advertising Featured News Public Relations

Third Day of Cannes Lions Brings Further Awards and Forward-Thinking

Joshua Hughes

June 24, 2015June 24, 2015

Results from a further five Cannes Lions entry sections were revealed at the second of the week’s awards ceremonies, bringing to an end another day...

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Advertising Featured Industry News

62nd Cannes Lions Festival of Creativity Opens; Announces First Winners

Joshua Hughes

June 23, 2015June 23, 2015

Following Saturday’s conclusion of a second, successful Lions Health, the doors of the Palais des Festivals have opened for the 62nd Cannes Lions Festival of...

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News Public Relations

PR Council Debuts Social Campaign to Spotlight the Best of PR at Cannes Lions

Anisha Kapoor

June 23, 2015June 23, 2015

Follow #itsallPR for live stream of creativity and innovation across the PR industry in Cannes. The PR Council, the United States’ only trade association for...

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Branding Featured News

Martha Stewart Sells Brand, Once Valued at Nearly $2 Billion, for just $353 Million

Olivia Pearce

June 23, 2015June 23, 2015

DIY Queen Will Continue On And Serve As Chief Creative Officer. Sequential Brands Group, Inc., a Nasdaq-listed company, has announced that it has signed a...

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Advertising Featured Industry News

The Economist Makes Its Cannes Debut with “Wake Up with The Economist”

Joshua Hughes

June 22, 2015June 22, 2015

Economist editors Daniel Franklin, Alexandra Suich and Tom Standage, along with top marketers from Walt Disney, Dell, Airbnb, Nestle, P&G and more, will debate creativity...

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Design Industry News Videos

Shutterstock and Penske Media Form Strategic Editorial Imagery and Video Partnership

Thomas Ng

June 22, 2015June 30, 2015

Alliance to create leading global image library anchored by PMC's WWD and Variety. Shutterstock, Inc. (NYSE: SSTK) and Penske Media Corporation (PMC) have agreed to...

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Advertising Featured Industry News

Ogilvy & Mather Worldwide Chairman and CEO to retire in second half of 2016

Joshua Hughes

June 19, 2015June 21, 2015

Miles Young will become the next Warden of New College at Oxford University. Ogilvy & Mather has announced that Miles Young, Worldwide Chairman and CEO...

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Branding Campaigns Featured News Social Media Videos

Coca-Cola Invites the World to Reach up and Support the Special Olympics World Games 2015 Los Angeles

Olivia Pearce

June 18, 2015July 4, 2023

All-star cast of artists with and without intellectual disabilities record unified song, “Reach Up,” to rally the globe to be a fan for Special Olympics....

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Branding Featured News Social Media Technology Videos

Avon Announces “Beauty for a Purpose”; New Brand Statement Reflects Commitment to Empowering Women

Olivia Pearce

June 17, 2015July 4, 2023

BeautyforaPurpose.com Launches as New Brand Publishing Site. Avon Products, Inc. (NYSE: AVP) has announced the launch of Beauty for a Purpose, a new global brand...