2015 Spikes Asia Festival Names Winning Agencies
BBDO and DDB finish in the top three for the seventh year in a row while Omnicom is dubbed most creatively awarded in the industry At...
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UBM EMEA Names Marketing Specialist Anna Knight Brand Director
The fresh appointment positions the specialist as the lead for market strategy surrounding industry events under the brand's tech portfolio London-based multinational B2B events and digital media company,...
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Pilot Inks Sponsorship Deal with New York Fashion Week
The pen-maker makes a fashion statement with NYFW brand sponsorship move and Nicholas K runway tie-up Aiming to make writing fashionable again, Pilot Corporation of America...
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Ogilvy PR Takes Over ConceptPR to Optimise on Market Opportunities in Brazil
The PR and digital content firm merges with Ogilvy PR to amp up integrated communications for the agency's clients in Brazil Ogilvy Public Relations, a...
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Publicis Groupe Strengthens South Africa Presence with TCC Acquisition
The strategic takeover of The Creative Counsel Group, South Africa's largest BTL group of agencies marks a new frontier for the brand in a highly...
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Apple Keeps the Mobile Doctor Away with New Releases
Taking its brand to the next level, its latest innovations include the iPhone 6s, iPhone 6s Plus, Apple TV, and iPad Pro complete with 3D...
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Outfront Media Beefs Up Premium Outdoor Solutions with Prime
Outfront Prime offers top market clients elevated outdoor visibility and heightened brand exposure amongst high-end consumers in approximately 250 high-traffic U.S. locations American out-of-home media company,...
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Automate Ads Enhances Advertiser Offerings with Automation Tasks
Automation of management and optimisation of existing campaigns by Facebook and Google Adwords advertisers now enhanced Automate Ads, the Y-Combinator-backed digital advertising automation company, has...
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Hyundai Drives Passion in True NFL Style with New Campaign
The automotive giant has launched its first ever NFL-themed campaign with two brand new TV spots set to roll out as part of the NFL...
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O&M Advertising Names Charlie Rudd to CEO Role
The BBH COO returns to Ogilvy & Mather to drive the business of O&M Advertising forward BBH Chief Operating Office, Charlie Rudd, has been appointed...
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Disney’s Minnie Mouse Styles Up with Instagram Debut
The move is in line with its efforts to amp up the digital presence of its Minnie Mouse brand as an iconic stamp of fashion...
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WPP-Adobe Marketing Technology Partnership Sees Next Level Elevation
The expanded strategic partnership now entails a coalition of specialist WPP agencies dubbed the WPP-Adobe Alliance WPP, the world’s largest communications services group, has announced the...