Advertising Archives | World Branding Forum

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M-Cube's 30 million pixel installation at the Florence train station gives life to an immersive audio and video installation, integrating hues of 3D art. M-Cube,...

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Advertising Campaigns Featured News

Crosta & Mollica Dive Into Channel 4 Food Sponsorship

Maheen Fatima

July 10, 2023July 10, 2023

Crosta & Mollica make an absolute statement for its first-ever sponsorship of Channel 4 Food and Cooking Inspirations. Launching on 8th July 2023, UK-based Italian...

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Advertising Branding Campaigns Featured News

Werther’s Original Partners With Immediate Media to Whip Up Crafted Recipes

Maheen Fatima

July 7, 2023July 10, 2023

A multi-platform campaign, A Little Piece of Warmth by Werther's Original and Immediate Media inspires home cooks to try bespoke recipes using Werther's Original. The...

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Advertising Branding Featured News

Savannah Miller Puts a Stylish Spin With Vivere, The Womenswear Brand

Maheen Fatima

July 7, 2023

Fashion designer Savannah Miller teams up with retail specialist Damian Hopkins to launch the womenswear brand, Vivere, reflecting a true embodiment of contemporary fashion. Now...

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Advertising Branding Featured News

Coca-Cola Is Growing Its Own Studio to Record Original Tracks

Maheen Fatima

July 6, 2023

Coca-Cola will expand its Coke Studio arm by introducing versatile artists and unique music. Always one to evolve with the times, Coca-Cola's evolution this time...

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Advertising Branding Featured Marketing News

Castore Turns Andy Murray’s Hip X-Ray Into a Summer Campaign

Maheen Fatima

July 6, 2023

British sportswear hub, Castore, pays homage to English footballer Andy Murray by using his hip X-ray as a billboard. Castore believes in uplifting your athletic...

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Advertising Branding Campaigns News Press Release Public Relations

Philips, Creative Agency LePub, and Italian Magazine TOILETPAPER Create Retro-Futuristic Imagery for ‘Better Than New’ Campaign

Ashley Ooi

June 30, 2023

Philips and creative agency LePub collaborate with Italian image-only lifestyle magazine founders to reframe innovation with the launch of Philips Refurb Editions Philips explores tension...

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Advertising Branding Featured News

Gymshark CCO Exits The Brand After 8 Years

Maheen Fatima

June 27, 2023

Gymshark's CCO, Niran Chana, has left the sportswear giant after eight years to pursue “different ambitions”. In 2015, Chana first joined Gymshark London as a...

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Advertising Branding Entertainment Featured News

Harry Styles’ Pleasing Appoints First Chief Executive Officer

Maheen Fatima

June 27, 2023June 27, 2023

Harry Styles, a British singer and songwriter, found the lifestyle brand Pleasing. He appoints Shaun Kearney as its first-ever chief executive officer to head his...

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Advertising Branding Campaigns Featured News

Kabeer Chaudhary Takes Over M&C Saatchi Rein As Global CEO

Maheen Fatima

June 27, 2023

Kabeer Chaudhary, the managing director for APAC at M&C Saatchi Performance, has been promoted to global chief executive officer. James Hilton, the CEO, and Founder...

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Advertising Entertainment Featured News

Roblox Unveils Partner Programme to Scale Brand Innovation

Maheen Fatima

June 27, 2023

Roblox Unveils Partner Programme To Scale Brand Innovation Roblox, an immersive global platform and digital game creation company, launched a groundbreaking Roblox Partner Programme. On...

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Advertising Branding Featured Industry News

Amazon Announces 350 Apprenticeships and Traineeships In UK

Maheen Fatima

June 26, 2023

This e-commerce giant is all geared up to support UK creative industry by giving Apprenticeships and Traineeships, investing more than £4.2bn. Amazon is renowned as...