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Nielsen, TikTok, Marketing, Insights, Global

Nielsen Collaborate with TikTok 

Nielsen, a global leader in audience measurement, data, and analytics, has been selected to participate in TikTok’s Media Mix Modelling Programme. TikTok’s programme brings...
Samsung launches TikTok app on its its Smart TV's in Europe

Samsung launches TikTok app on its Smart TV’s in Europe

The new global partnership launches first in the UK with millions of Britons now able to exclusively watch TikTok on Samsung Smart TVs Samsung Electronics...
Pony Malta and MullenLowe SSP3 launches #SheSpeaks initiative on TikTokvideo

Pony Malta and MullenLowe SSP3 launches #SheSpeaks on TikTok

ABInBev’s Pony Malta brand and MullenLowe SSP3 use TikTok’s lipsynch feature to encourage girls to find a different sort of role model Pony Malta is...
TikTok launches a challenge to support young people in lockdown

TikTok launches a challenge to support young people in lockdown

TikTok partners Partnership for Young London in their latest #WhatMattersMost challenge to better understand young people's experience during lockdown and give them a voice For...
TikTok produces its first UK TV advert alongside #BrighterInside campaignvideo

TikTok produces its first UK TV advert alongside #BrighterInside campaign

TikTok has launched its first-ever TV advertisement in the UK. The ad is part of the company's “A Little Brighter Inside” campaign, where it...
TikTok teams up with Tiana Kocher to benefit the Philippine Red Cross

TikTok teams up with Tiana Kocher to benefit the Philippine Red Cross

TikTok and Tiana Kocher's #DontTripChallenge campaign benefits Philippine Red Cross and The American Red Cross in the battle against COVID-19 Recording artist Tiana Kocher has...
TikTok supports UK's #HealthHeroes during Covid-19

TikTok supports UK Health Heroes during Covid-19

TikTok announces specific UK commitment that will help the heroic healthcare workers As the fourth week of UK lockdown comes to a close, and the...
TikTok partners National PTA to support students and educators

TikTok partners National PTA to support students and educators

TikTok has announced a partnership with the National PTA, a formal organisation composed of parents, teachers and staff that is intended to facilitate parental...
P&G teams up with TikTok It Girl for the Distance Dance campaignvideo

P&G teams up with TikTok It Girl for the Distance Dance campaign

The P&G campaign is set to help organisations who are serving the populations affected by the coronavirus pandemic Procter & Gamble (P&G), an American multinational...
TikTok unveils Fun & Safe campaign to keep its community informedvideo

TikTok unveils Fun & Safe campaign to keep its community informed

TikTok "Fun & Safe" campaign informs young users about safety options and encourages usage of app safety tools TikTok, a popular social media app, has...
Elf cosmetics

Elf Cosmetics and American Eagle Pair for a Denim-Inspired Collection

Elf Cosmetics and American Eagle Outfitters are ready to launch their makeup and skincare products. This cross-industry collaboration for the Gen Z audience has...
Kylie Cosmetics

Kylash: Kylie Cosmetics Label Launch Its First Ever Mascara

"Our first ever mascara," posted Kylie Jenner in an Instagram post. Kylie cosmetics is all set to launch Kylash Volume Mascara on April 6. According...

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Dyson

Dyson New Robot Vacuum Cleaner Promises Work Efficiency

Dyson is back with its 360 Vis Nav Vacuum Cleaner. After the arrival of its predecessor, Dyson 360 Eye in 2016, this robot vacuum...
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