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Experts say alcohol ads lead to youth drinking, needs more regulation
The marketing of alcoholic beverages is one cause of underage drinking, according to new research in the Journal of Studies on Alcohol and Drugs....
Heineken Excites Fans with Non-Alcoholic Brew
The latest from brand, the Heineken 0.0 variant has debuted in United States as a zero-alcohol malt drink designed for mindful beer lovers.
Heineken USA...
Taco Bell Canada Plans to Start Serving Alcohol in 2017
Taco Bell Canada Select Retail To Offer Alcoholic Beverage Options
The move, fueled by five years of consecutive growth in which Taco Bell Canada has...
Playboy Steps Into Vodka Market With Play Hard Seltzer Line
Playboy, a male-oriented lifestyle and fashion brand, is encroaching on the vodka market. Launching its vodka seltzer line Play Hard, the branching into alcoholic...
Heineken Builds ‘TH3 G4M1NG FR1DG3’: An Innovative Gaming PC That Will Both Cool Down...
Part of the global campaign ‘Not All Nights Out are Out’, this project is another effort by the Dutch brand to give gamers new...
Dunkin’ Launches Dunkin’ Spiked Iced Coffees and Teas
American doughnut company Dunkin’ has launched its new range of Dunkin’ Spiked iced coffees and teas, offering boozy beverages to pair with their sweet...
Virgin Wines and WH Smith Announce Travel Partnership
Virgin Wines, an online wine retailer established by Sir Richard Branson’s Virgin Group, has announced its partnership with travel retailer, WH Smith Travel. The...
AB InBev’s Budweiser Renews for FIFA 2026
The Belgian brewer and its Budweiser are back on the field, coming soon and returning to the World Cup.
In an official statement by FIFA, AB...
New Year’s Eve Campaign Launched by Diageo
Diageo, the maker of Smirnoff, Gordon’s and Guinness, have launched a campaign to promote responsible drinking this New Year's Eve.
As one of the most...
Brown-Forman to Purchase Diplomático Rum
Brown-Forman Corporation (NYSE:BFA, BFB) announced today it has reached an agreement to purchase the Diplomático Rum brand and related assets from Destillers United Group...
Au Vodka launches a brand new flavour
Au vodka brand has been "inundated with praise" after launching a new drink onto the market which completely changes colour once you add in...
Jack Daniels and Coca-Cola Mix It Up
The 'official' mix by Jack Daniels and Coca-Cola represents the latest push by big soft drink makers into alcohol, as more and more consumers...