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Experts say alcohol ads lead to youth drinking, needs more regulation
The marketing of alcoholic beverages is one cause of underage drinking, according to new research in the Journal of Studies on Alcohol and Drugs....
Heineken Excites Fans with Non-Alcoholic Brew
The latest from brand, the Heineken 0.0 variant has debuted in United States as a zero-alcohol malt drink designed for mindful beer lovers.
Heineken USA...
Taco Bell Canada Plans to Start Serving Alcohol in 2017
Taco Bell Canada Select Retail To Offer Alcoholic Beverage Options
The move, fueled by five years of consecutive growth in which Taco Bell Canada has...
New Year’s Eve Campaign Launched by Diageo
Diageo, the maker of Smirnoff, Gordon’s and Guinness, have launched a campaign to promote responsible drinking this New Year's Eve.
As one of the most...
Brown-Forman to Purchase Diplomático Rum
Brown-Forman Corporation (NYSE:BFA, BFB) announced today it has reached an agreement to purchase the Diplomático Rum brand and related assets from Destillers United Group...
Au Vodka launches a brand new flavour
Au vodka brand has been "inundated with praise" after launching a new drink onto the market which completely changes colour once you add in...
Jack Daniels and Coca-Cola Mix It Up
The 'official' mix by Jack Daniels and Coca-Cola represents the latest push by big soft drink makers into alcohol, as more and more consumers...
Heinz unveils interactive campaign against child hunger
Heinz has revealed their plans to feed the disadvantaged children of the United Kingdom through their new interactive campaign which draws awareness to how...
SmartWater encourages Americans to ‘Keep Living Smart’
SmartWater's post-pandemic campaign features comedian and actor, Pete Davidson to commemorate the first-ever Rehydration Day
As Americans geared up for the most-anticipated July 4th holiday...
Heineken USA and Waze launches US campaign to reduce drunk driving
Heineken's campaign is utilising targeted in-app notifications and offering vouchers from the leading rideshare app to encourage consumers not to drive when they drink
Heineken...
Amstel ULTRA launches “Choose Your Way to Live” with Rafa Nadal
In his first campaign for the brand, Nadal stars in both Amstel ULTRA and Amstel 0.0 TVC’s, filmed from his home Island of Mallorca
Amstel...
Amstel ULTRA serves up global partnership with tennis star, Rafael Nadal
In his first beer partnership, Rafael Nadal will represent Amstel ULTRA and Amstel 0.0 over the next three years, as the brands expand into...
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Topps Tiles Hits Record Sales With Omnichannel Strategy
Topps Tiles credits its record first-half revenues to the strength of its brands and omnichannel strategy execution.
Topps Tiles, the flooring superstore, has a vast...
