World Branding Forum

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Vitality health insurer have recruited Johnny Wilkinson, the former England rugby player, for their latest campaign to highlight the mental health coverage they offer. The...

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Advertising Featured News Videos

Manulife Vitality Celebrates What Canadians Live For

Joshua Hughes

October 7, 2016October 8, 2016

The new campaign backs Manulife Vitality, a life insurance product that rewards people for making healthy choices and being healthy. Manulife has released its largest national...

Read Time:2 Minute, 54 Second

General Industry News

Shein Unveils Plans for £50 Billion London IPO: What You Need to Know

Nurul Rustam

June 4, 2024June 4, 2024

Shein's potential listing could be a game-changer for the London Stock Exchange, which has seen a rise in companies choosing US markets for their IPOs....

Read Time:3 Minute, 1 Second

Branding Industry News

Alibaba Unveils New Global Headquarters in Hangzhou, China

Jordan

May 14, 2024August 16, 2024

Chinese e-commerce giant Alibaba has debuted its impressive new global headquarters in Hangzhou. This colossal project boasts nearly 1 million square meters of space, seamlessly blending office areas with dedicated recreational zones.

Read Time:5 Minute, 13 Second

Advertising Featured General Marketing News

Introducing Charlotte Tilbury New Fragrance, Collection of Emotions

Nurul Rustam

April 17, 2024April 17, 2024

Charlotte Tilbury Fragrance Debut: A Fusion of Beauty, Science, and Scent Mastery Renowned makeup artist and entrepreneur Charlotte Tilbury is broadening her beauty and skincare...

Read Time:2 Minute, 41 Second

Advertising General

Coach Launches First Luxury Dining Venture in Jakarta, Indonesia.

Nurul Rustam

March 6, 2024March 6, 2024

Coach has opened its first Coach Restaurant and Coach Coffee Shop in the Grand Indonesia Mall in Jakarta, marking the premium brand's debut in the...

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Branding Campaigns

LOEWE Announced Jamie Dornan as Latest Ambassador

Nurul Rustam

January 12, 2024

LOEWE, a Spanish luxury brand, has appointed Jamie Dornan as its latest Global Brand Ambassador, marking a significant collaboration between the critically acclaimed film and...

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Advertising Branding Featured News

Pantone Unveils ‘Peach Fuzz’ as the 2024 Color of the Year

Maheen Fatima

December 16, 2023

During Miami Art Week, the Pantone Color Institute revealed "Peach Fuzz" as the 2024 Color of the Year. This selection is designated as PANTONE 13-1023...

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Advertising Branding Featured General News

Understanding Spotify Logo Meaning, History, and Evolution

Maheen Fatima

October 22, 2023October 22, 2023

Music consumption has undergone a revolutionary transformation, primarily driven by technological advancements in the digital era. As of 2023, Spotify boasts a staggering $16 billion...

Read Time:1 Minute, 50 Second

Branding Featured News

Bud Light announces its launch in the Chinese Market

Olivia Pearce

August 18, 2020August 18, 2020

Bud Light has chosen William Chan as its brand's spokesperson The unlimited heat of summer has given an infinite inspiration, especially for the launch ceremony...

Read Time:2 Minute, 54 Second

Campaigns Featured News Videos

Waitrose and John Lewis launches virtual workshops on health

Olivia Pearce

June 5, 2020

Waitrose, John Lewis and Vitality team up with Olympic heroes to help improve customers' health and wellbeing as lockdown eases Waitrose, John Lewis and health...

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Featured Marketing News

Mazda Enhances the Drive with Redesign

Deborah Joy Peter

November 28, 2018November 28, 2018

Mazda has unveiled its new generation of cars with the redesign of a fan favourite and its upcoming global roll-out slated for early 2019. Mazda...