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Bauer launches medical-grade face masks to enable safe return of Hockey
Taking learnings from Bauer medical-grade face shields, the company will launch a new product lineup to help hockey return safely and as a daily...
Bauer Launches Campaign to Advance Women’s Hockey
Bauer initiative kicks-off with Canada-US series and a chance to meet these athletes at a game, featuring top athletes Hilary Knight and Marie-Philip Poulin
Bauer...
Bauer Hockey Runs Aim for Greatness Global Push
The latest Bauer Hockey push stars Jonathan Toews of the Chicago Blackhawks and Auston Matthews of the Toronto Maple Leafs.
Global equipment manufacturer, Bauer Hockey, has...
Bauer Hockey Opens “Own The Moment” Hockey Retail Experience
Retail Store Grand Opening Celebrates Hockey and Marks Historic Moment for Iconic Brand
Bauer Hockey, the world's leading manufacturer of ice hockey equipment and a...
Lagardère Sports And Entertainment Launches Lagardère Plus
Lagardère Plus will continue to explore strategic acquisitions in key global markets to deliver ever more impactful partnership marketing
Lagardère Sports and Entertainment has launched...
Love Has No Labels Does Valentine’s with Fans of Love
The Ad Council’s Love Has No Labels movement has added a new extension to its campaign platform with the release of Fans of Love.
To...
Inaria Scores Deal with Soccer’s Sebastian Giovinco
The Italian national star has selected the brand as his premium training apparel provider and developer of an upcoming lifestyle collection
Inaria, the Performance Sports...
WPP-Adobe Marketing Technology Partnership Sees Next Level Elevation
The expanded strategic partnership now entails a coalition of specialist WPP agencies dubbed the WPP-Adobe Alliance
WPP, the world’s largest communications services group, has announced the...
Apple, BMW in Courtship with an Eye on Car Collaboration
By Edward Taylor and Julia Love
FRANKFURT/SAN FRANCISCO (Reuters) - BMW and Apple may rekindle a courtship put on hold after an exploratory visit by...
Third Day of Cannes Lions Brings Further Awards and Forward-Thinking
Results from a further five Cannes Lions entry sections were revealed at the second of the week’s awards ceremonies, bringing to an end another...