World Branding Forum

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ASOS, the global online fashion brand, has partnered with leading UK rental marketplace HireStreet. This in return intends to set up its 'first-ever rental edit.'...

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Asos and Primark announce new green pledges

Olivia Pearce

September 21, 2021

Asos and Primark have both announced their wishes to follow a more sustainable fashion route. The firms have a range of targets that they aim...

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Fashion News

Shein UK Sales Reach $2 Billion in 2023 Ahead of London IPO

Rene Andre

October 11, 2024October 11, 2024

Shein’s UK division surged to a remarkable £1.55 billion (US$2 billion) in revenue in 2023, as revealed in a filing by the online fast-fashion giant on Tuesday. This impressive growth sets the stage for a highly anticipated London IPO.

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Beauty Branding News

Huda Beauty Considers Selling Kayali to Acquire Minority Stake

Jordan

September 18, 2024September 18, 2024

Huda Beauty is considering selling a part or all of its perfume line Kayali to fund the buyout of TSG Consumer Partners’ minority stake.

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Branding Featured General

Top 8 Companies Leading The Way With Sustainable Packaging Solutions

Nurul Rustam

February 26, 2024February 26, 2024

In recent years, the global conversation surrounding sustainability has grown increasingly urgent as the need for responsible environmental stewardship becomes ever more apparent. One area...

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Advertising Featured General News

Frasers Group Acquires Matches Fashion for £52 Million

Maheen Fatima

December 22, 2023

Mike Ashley Frasers Group has expanded its portfolio by acquiring luxury clothing retailer Matches Fashion in a deal valued at approximately £52 million. The Matches...

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Advertising Branding Campaigns Featured News

Mike Ashley’s Frasers Group Spikes Up Boohoo Shares By 15%

Maheen Fatima

October 17, 2023

Frasers Group, led by Sports Direct and Flannels owner Mike Ashley, has yet again increased its stake in the fast-fashion giant Boohoo. This, ultimately, will...

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Advertising Branding Campaigns Featured News

Shein UK to Overtake as a Fashion Hub With 2.2% Market Share

Maheen Fatima

October 6, 2023

From being the fastest-growing fashion hub in the UK to unending popularity among Gen Z shoppers, Shein UK never disappoints in serving trending designs at...

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Advertising Campaigns Featured News

JD Sports Sale to Surpass £1 Billion Record Profit this year

Maheen Fatima

May 17, 2023

2023 has brought fortune for JD Sports. Surpassing 52 weeks from January, JD Sports sale has hit global revenue of £10.1bn. Since its inauguration, this...

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Industry News Press Release

John Lewis Partnership appoints Rita Clifton CBE as Deputy Chairman

Anisha Kapoor

December 17, 2020December 17, 2020

Rita replaces Keith Williams who stepped down from the John Lewis Partnership Board in April 2020 The John Lewis Partnership has announced that Rita Clifton...

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Branding Featured Marketing News

Emirates partners Barclays for its First US Co-branded Credit Card

Anisha Kapoor

September 15, 2020

The credit card launch is in line with Emirates Skywards' strategy of offering its members more opportunities to earn Miles on the ground Emirates Skywards,...

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Branding Featured Marketing News Technology

Klarna launches a followable Wish lists feature for its consumers

Thomas Ng

August 5, 2020

Klarna’s Wish list feature allows users to save and add products they want from any online store, as well as set up price-drop alerts for...