Kendrick Lamar steps into the world of Chanel, fronting the Spring 2025 eyewear campaign. Blending luxury with cultural storytelling, this collaboration signals a new era of cross-industry partnerships in fashion.
YSL Beauty has unveiled its exclusive ART OF FLOWERS showcase in partnership with the 50th Macy’s Flower Show® at the Herald Square flagship in New York City.
Brazil’s largest telco, Vivo, has teamed up with Africa Creative on a new campaign tackling today’s most urgent cultural issues: our toxic attachment to smartphones. Set to Olivia Rodrigo’s “Jealousy, Jealousy,” the emotionally charged spot reframes screen addiction as a harmful relationship, drawing on stats that show nearly half of Brazilian youth say social media is hurting their mental health.
Chinese suppliers are leveraging TikTok to connect directly with U.S. consumers, bypassing tariffs and showcasing deals on products linked to brands like Nike and Lululemon. The videos reveal sourcing strategies and raise questions about confidentiality, trade dynamics, and the growing influence of social media.
AeroPress has unveiled the AeroPress Clear XL, the brand’s latest evolution of its popular AeroPress Clear, now with a 20oz (600ml) capacity. The highly requested Clear XL not only expands on the convenience and innovation of its predecessor, AeroPress Original XL, but also offers a solution for those who want larger brews without compromising the signature AeroPress taste. With the added fun of watching the brewing process from beginning to end, the Clear XL is designed to make your brewing experience more convenient and enjoyable.
Beginning in January 2025, BMW launched the all-new BMW 5 Series in China, marking its first model equipped with integrated Vehicle-to-Everything (V2X) technology, developed in partnership with JOYNEXT.
Staud and St. Regis Hotels & Resorts unveil an exclusive resort capsule collection, seamlessly blending effortless style and refined luxury to elevate the art of travel.
Barcelona Bridal Fashion Week unveils its most expansive and groundbreaking edition yet, solidifying its status as a true hub of creativity, business, and innovation in bridal, ceremony, and red-carpet fashion. The 2025 edition reestablishes Barcelona’s position as the heart of bridal couture, showcasing an impressive lineup of renowned haute couture designers alongside fresh talents and independent ateliers. This event masterfully blends international prominence with a dedication to nurturing local talen
The 2024-2025 World Branding Awards celebrated another year of outstanding achievements in branding. Held for the first time at the Tower of London, United Kingdom, the 18th edition celebrated the ingenuity, creativity, and impact of brands from across the globe. In a testament to the winners’ remarkable achievements, over 100 distinguished guests convened to celebrate the newly crowned “Brand of the Year” honourees.
Sweet meets stylish in the Krispy Kreme x Primark collaboration, offering playful T-shirts, pyjamas, sliders, and accessories for a unique wardrobe upgrade.
Four Seasons continues to set the standard for culinary excellence, beginning the year with new accolades and reaffirming its position as one of the world’s most awarded restaurant and bar operators.
The foundations of major football clubs, such as Manchester City’s City in the Community, Tottenham Hotspur Foundation, and Crystal Palace’s Palace for Life Foundation, are joining Movember, Rugby League Cares, and SAMH (Scottish Action for Mental Health) to empower young people to prioritise their mental fitness.
