World Branding Forum

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Compose Coffee, one of South Korea’s leading and most popular coffee chains, is expanding its caffeine powers to Singapore. Coming soon to Suntec City, the...

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Marketing News

JD Sports Enters Middle East Market With GMG

Ashley Ooi

July 7, 2023

Sports fashion retailer JD Sports is expanding its wings to the Middle East under Dubai retailer GMG. The franchise agreement was signed not too long...

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Advertising Branding Campaigns Featured News

Werther’s Original Partners With Immediate Media to Whip Up Crafted Recipes

Maheen Fatima

July 7, 2023July 10, 2023

A multi-platform campaign, A Little Piece of Warmth by Werther's Original and Immediate Media inspires home cooks to try bespoke recipes using Werther's Original. The...

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Advertising Branding Featured News

Savannah Miller Puts a Stylish Spin With Vivere, The Womenswear Brand

Maheen Fatima

July 7, 2023

Fashion designer Savannah Miller teams up with retail specialist Damian Hopkins to launch the womenswear brand, Vivere, reflecting a true embodiment of contemporary fashion. Now...

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Branding Marketing News

St. Regis Hotels & Resorts Asia Pacific Announce Festive House of Celebration

Ashley Ooi

July 6, 2023July 7, 2023

International hotel chain St. Regis Hotels & Resorts has announced its festive House of Celebration, transpiring across its Asia Pacific branches. The celebration pays homage...

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Advertising Branding Featured News

Coca-Cola Is Growing Its Own Studio to Record Original Tracks

Maheen Fatima

July 6, 2023

Coca-Cola will expand its Coke Studio arm by introducing versatile artists and unique music. Always one to evolve with the times, Coca-Cola's evolution this time...

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Branding Campaigns General

Holland & Barrett Introduce Menopause Service Campaign

Ashley Ooi

July 6, 2023July 6, 2023

Holland & Barrett, the multinational health food chain, has introduced its new Menopause Service Campaign in the United Kingdom. The campaign promotes its free-of-charge and...

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Advertising Branding Featured Marketing News

Castore Turns Andy Murray’s Hip X-Ray Into a Summer Campaign

Maheen Fatima

July 6, 2023

British sportswear hub, Castore, pays homage to English footballer Andy Murray by using his hip X-ray as a billboard. Castore believes in uplifting your athletic...

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Branding General News Technology

DPD Set to Roll Out Robot Delivery Services in 10 UK Cities

Maheen Fatima

July 5, 2023July 5, 2023

UK residents can now enjoy an autonomous robot delivery service with the DPD courier company. DPD, the leading parcel brand in the United Kingdom, has...

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General Marketing News

Selfridges ‘Swap Store’ Initiative Brings Circular Fashion to London

Maheen Fatima

July 5, 2023July 5, 2023

Swapping your fashion pieces for pre-loved items is the newest, most anticipated initiative by department store brand, Selfridges. Instead of throwing your less favourite fashion...

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Branding Campaigns Featured General Marketing News

7UP Zero Sugar Unveils Its Sensational New Pop-up Series to Restore Brand’s Zestiness

Maheen Fatima

July 5, 2023

Launching at London's Southbank, the NEW 7UP Zero Sugar showcases a new pop-up series alongside an interactive Coolbox. With an influencing Coolbox, 7UP Zero Sugar...

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General Marketing News

Deichmann Unlocks New Store at Epsom’s Ashley Centre

Maheen Fatima

July 5, 2023July 5, 2023

With a 3,498 sq ft geographical area and £40,000 investment, the European footwear giant, Deichmann, kicks off its new store at Ashley Centre. Just opposite...