SK-II Casts James Corden in Bare Skin Chat

Focused on skincare, SK-II will introduce a beauty entertainment web series starring James Corden, Naomi Watanabe, and other celebrities. SK-II is putting a fresh spin...

Blu Goes Global with Just You & blu Brand Campaign

Premiering on 4 April 2016, the effort targets four key markets including the United States, United Kingdom, Italy and France Electronic vaping company, blu, has...

P&G launches new ad ‘The Look’

Following on from the success of last year’s film ‘The Talk’, P&G (Procter & Gamble) have launched ‘The Look’, another film addressing racial issues...

Hilton Garden Inn Keeps It Simple with Judy Greer

Hilton Garden Inn has unveiled a brand refresh with a global marketing campaign focused on its key updates, which stars actress, Judy Greer. Hilton Garden...

Gillette Reshapes the Shave with Fusion ProShield

The new release is based on a study indicating most men take about 170 strokes during each shave with 120 of them being re-strokes...

Johnnie Walker Gets Ahead with Joy Will Take You Further

The brand 'keeps walking' with biggest ever global investment to drive the next decade of growth for the marque Scotch whisky heavyweight, Johnnie Walker, has unveiled its...

La-Z-Boy Jazzes Up Comfort with Kristen Bell

La-Z-Boy is introducing a refreshed version of its Live Life Comfortably platform with the appointment of Kristen Bell as its new ambassador. Breathing new life...

Listerine Puts Ready Tabs Where the Mouth Is

Listerine has unveiled a new oral care category to support life on-the-go. For the release, the brand has put together a multi-channel push. Listerine has...

UGG Unveils Do Nothing Starring Tom Brady

The UGG campaign launches on 11 September featuring Tom Brady, Jeff Bridges, and Julian Edelman from the New England Patriots. UGG has created a fall...

Love at First Taste Test by Knorr Goes Viral

The spot leading the Love at First Taste push has secured over seven million views on YouTube alone since its 25 April release. Taking the...

Shiseido Seals The Party Bus Story with a Kiss

Shiseido has unveiled the second installation to its original web series, The Power of Makeup. The new film offers an immersive experience. As part of...

Avon Announces “Beauty for a Purpose”; New Brand Statement Reflects Commitment...

BeautyforaPurpose.com Launches as New Brand Publishing Site. Avon Products, Inc. (NYSE: AVP) has announced the launch of Beauty for a Purpose, a new global brand...

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Nike announces economic empowerment partnership

Nike announces economic empowerment partnership

Nike's partnership expands on its Black Community Commitment to support organisations focused on social justice, education and economic opportunity for Black Americans Expanding the Nike,...
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