Goodyear Launches 2016 with Social Media Campaign

The tyre giant is using a limited-time promotion to start 2016 off as a ‘good year’ for its consumers in the United States Goodyear has launched...

Oxford University Students’ Charity A Cappella Single Goes Viral

We don't normally report on music videos, but it is Christmas, and this is all for a good cause. Out of the Blue (OOTB) is...

Respondology’s Groundbreaking Advertising Week Launch

Media Company Uses AI to Engage with Consumers at Scale via Social Channels Respondology, a patented new Cost-Per-Click (CPC) media platform that turns social channels...

AMU Rewards Readers with Calvin and Hobbes Social Campaign

Aptly themed the #ReadCalvinAndHobbes Campaign, the unique digital push celebrates three decades of ‘America’s Most Profound Comic Strip’ Andrews McMeel Universal has rolled out a...

Britain Launches Home of Amazing Moments in America

The effort kicks off in January 2016 across New York and Los Angeles with a digital and print campaign leading the push Run by the...

Coca-Cola Invites the World to Reach up and Support the Special...

All-star cast of artists with and without intellectual disabilities record unified song, “Reach Up,” to rally the globe to be a fan for Special...

Atlantis Initiates Pull with #AlwaysAmazing Push

The campaign’s main aim is to tap into the emotions of consumers by answering the all-important question: Why Do We Vacation?  Atlantis Paradise Island, a...

Anheuser-Busch Packs Best Damn Cherry Cola Punch

The launch is being supported by a media and digital campaign as well as experiential activation at the SXSW Interactive Festival Anheuser-Busch is set to...

Rimmel Begins Hunt for London Look with Rita Ora

Successful contestants will serve as online advocates responsible for expanding the brand’s footprint of the ‘London Look’ worldwide Coty-owned cosmetic behemoth, Rimmel London, has rolled...

Chrysler Powers Up Pacifica with Brooklyn Decker Push

The digital campaign around the all-new 2017 Chrysler Pacifica introduces the PacifiKids and kicks off with actress, Brooklyn Decker. Chrysler has unveiled its pint-sized product...

Sarah Jessica Parker Asks Stash Fans to #ComeandFindIt

Sarah Jessica Parker is using the power of suggestion to spark discovery. A global street art push is teasing the ultimate Stash reveal. Sarah Jessica Parker...

American Advertising Federation (AAF) and Shocase Announce Social Media Partnership

Partnership brings exclusive benefits on the nation's first social network designed for marketing professionals to the AAF's 45,000 advertising members. Shocase, Marketing’s Professional Network, and...

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