Instagram Influencers will now help brands push adverts

Influencers on Instagram will now start appearing in your feed whether you follow them or not. In a new feature on the popular social...

Budweiser launches “Budweiser Rewind” an interactive live music series

Budweiser invites everyone to Kickback to their favourite hits with Livestream music series "Budweiser Rewind" Budweiser is bringing the music you love, with stories you’ve...

Hanes Offers Fans a Chance to Chill with Michael Jordan

Hanes creates social media campaign to give fans a once-in-a-lifetime opportunity to kick it with NBA legend Hanes, the US apparel brand, has launched a...

Dodge Pimps Santa’s Ride in Social Media Series

Dodge has added to its Big Finish campaign platform with a seven-part social media series starring professional athlete, Bill Goldberg. Dodge has unveiled Jolly Fast Man,...

Socialbakers recognised in FT 1000

The Social Media Management Platform is Included in the Inaugural List Socialbakers has been recognised as one of the 1000 fastest growing European businesses and it...

Google introduces shopping ads to YouTube

YouTube, owned by Google, will be introducing shopping adverts in time for Christmas this year. The adverts will allow brands to show their products and...

Oxford University Students’ Charity A Cappella Single Goes Viral

We don't normally report on music videos, but it is Christmas, and this is all for a good cause. Out of the Blue (OOTB) is...

AMU Rewards Readers with Calvin and Hobbes Social Campaign

Aptly themed the #ReadCalvinAndHobbes Campaign, the unique digital push celebrates three decades of ‘America’s Most Profound Comic Strip’ Andrews McMeel Universal has rolled out a...

Snickers Jumps into the Ring with WrestleMania 33

In line with its renewed sponsorship of the franchise, Snickers will receive broadcast and digital exposure to connect with WWE’s global fan-base. Confectionery giant, Snickers,...

Coca-Cola Strikes Chord with Share a Coke Evolution

The push is being expanded under the Share a Coke and a Song theme to include Coca-Cola, Diet Coke, Coke Zero, and Coca-Cola Life Following...

Goodyear Launches 2016 with Social Media Campaign

The tyre giant is using a limited-time promotion to start 2016 off as a ‘good year’ for its consumers in the United States Goodyear has launched...

Pantene Washes Off the Stink of Bad Hair Days

Pantene has initiated 14-Day Challenge on social media—a digital initiative welcoming the change from #BadHairDay to #GreatHairDay. Pantene has rolled out 14-Day Challenge, a social media...

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Anthology, Nicole, Scherzinger, brand, agency

Anthology develops brand for Nicole Scherzinger

Belfast based brand agency Anthology has added Nicole Scherzinger to its list of clients. Set up by Alan Marks and Alan Beck, the company,...
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