Videos Archives | World Branding Forum

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The new commercial stars Hollywood icons Henry Cavill and Scarlett Johansson, Global Product Ambassadors for the Huawei P9 series. Created in collaboration with Leica and...

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Advertising Campaigns Featured News Videos

Sears Comes Out on Top with Everything Under the Tree

Deborah Joy Peter

November 24, 2015September 26, 2023

The advertising push entails an integrated effort across television, radio, online, print, and on-the-ground activation A fan of the festive season, Sears Canada has launched...

Read Time:2 Minute, 7 Second

Campaigns Featured News Videos

Goodyear Celebrates 60-Year Tradition of U.S. College Football Aerial Coverage

Olivia Pearce

September 4, 2015

Season-long Marketing Campaign Will Highlight Traditions that Inspire Superior Performance As fans across the U.S. celebrate the start of another college football season, The Goodyear...

Read Time:1 Minute, 29 Second

Branding Featured News

Xerox’s New Brand Strategy Focuses on Helping Businesses & Governments Achieve Better Result

Olivia Pearce

August 28, 2015August 28, 2015

Work has changed; it’s frenetic, process-laden and regulation-heavy. But improving the work itself is within reach. Xerox has launched a brand strategy that declares, “Work...

Read Time:1 Minute, 43 Second

Campaigns Featured News

Stuart Weitzman Launches Gisele Bündchen Television Commercial

Anisha Kapoor

August 28, 2015

NEW YORK - Stuart Weitzman proudly launches its first television commercial starring the face of the brand, Gisele Bündchen, during this year’s MTV Video Music Awards on...

Read Time:1 Minute, 30 Second

Campaigns Featured News Videos

Wrangler Jeans Brings Together 20 Years of Comfort for Autumn 2015 Ad Campaign

Olivia Pearce

August 20, 2015August 20, 2015

As retailers brace for the back-to-school rush, Wrangler Jeans and its endorsees this week launched a refreshed national advertising campaign for Wrangler Advanced Comfort jeans,...

Read Time:2 Minute, 8 Second

Campaigns Featured News Videos

Norm Macdonald “Assumes The Suit” As The Real Colonel Sanders in New KFC Campaign

Olivia Pearce

August 17, 2015August 17, 2015

On the heels of the widely lauded May ad campaign, Kentucky Fried Chicken continues to weave Colonel Sanders into the fabric of American pop culture...

Read Time:1 Minute, 15 Second

Featured News Social Media Technology Videos

How A Superstar Launches A New Brand – Cristiano Ronaldo Introduces ROC Live Life Loud

Olivia Pearce

August 5, 2015August 6, 2015

Monster has Partnered with the Soccer Superstar to Come Up With His Own Headphones and Speakers Brand When most people want to launch a new...

Read Time:1 Minute, 4 Second

AT&T’s Latest ‘It Can Wait’ Campaign Video Gets the Message Across

Olivia Pearce

July 29, 2015

Picture this. You’re driving in your neighborhood. Your phone beeps. You take your eyes off the road for just a second. What happens next… could...

Read Time:1 Minute, 51 Second

Branding Featured News Technology Videos

EA SPORTS Becomes Official Videogame of Real Madrid C.F. in Partnership Deal

Olivia Pearce

July 21, 2015July 21, 2015

Real Madrid C.F. Stars Get New Player Likeness for EA SPORTS FIFA 16 Electronic Arts and Real Madrid C.F. have signed a three year partnership...

Read Time:1 Minute, 37 Second

Campaigns Featured News Videos

euphoria Calvin Klein Launches New Global Ad Campaign featuring Supermodel Natalia Vodianova

Olivia Pearce

July 17, 2015July 17, 2015

Campaign Celebrates the Fragrance's 10 Anniversary Calvin Klein and Calvin Klein Fragrances will launch a new global advertising campaign for the euphoria Calvin Klein fragrance,...