Public Relations Archives | World Branding Forum

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The Ogilvy Washington veteran brings to the table extensive corporate reputation, B2B, technology, and crisis management experience. Ogilvy Washington has elevated Nick Ludlum (pictured) to...

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News Public Relations

Burson-Marsteller Plots Turkey’s Effect PR Takeover

Anisha Kapoor

April 20, 2016April 20, 2016

Following the acquisition, the brand will join the B-M network as a full member and be re-named Effect Burson-Marsteller. Burson-Marsteller is set to acquire a...

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News Public Relations

Cohn & Wolfe Debuts Authentic 100 as Branding Report Card

Anisha Kapoor

April 19, 2016April 19, 2016

Among the top 20 Authentic 100 brands gracing the list are Disney, Amazon, Apple, Samsung, Lego, Ford, Google, and Coca-Cola. Global communications agency, Cohn & Wolfe,...

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SodaStream Reappoints PPMG to PR Account for US

Anisha Kapoor

April 15, 2016April 15, 2016

The firm will lead the brand’s public relations efforts across said market to drive the health benefits of SodaStream products. Global home sparkling water-maker manufacturer, SodaStream,...

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News Public Relations

Weber Shandwick Shapes Up Content with Mediaco

Deborah Joy Peter

April 14, 2016April 14, 2016

Building on the Weber Shandwick earned engagement expertise, Mediaco offers tailored solutions for specific business challenges. Weber Shandwick has moved to further develop Mediaco, a...

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News Public Relations

Cohn & Wolfe Appoints Paul Baeyaert MD for Paris

Anisha Kapoor

April 11, 2016April 11, 2016

PR veteran, Paul Baeyaert, will leverage his extensive market leadership experience to evolve and expand the agency’s offering. Global communications firm, Cohn & Wolfe, has appointed Paul...

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News Public Relations

MWWPR Debuts HerVoice to Boost Female Leadership

Anisha Kapoor

April 8, 2016June 16, 2016

The MWWPR platform serves a specialty focus within the brand’s Corporate Reputation practice led by Executive Vice President, Carreen Winters MWWPR has launched HerVoice, a...

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News Public Relations

Weber Shandwick Names Cooper SVP for Sacramento

Anisha Kapoor

April 1, 2016April 1, 2016

In the role, she will be responsible for expanding the communications network’s public affairs practice in the California market Weber Shandwick has expanded its public affairs...

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Featured News Public Relations Social Media

Weber Shandwick Beefs Up with Facebook at Work

Thomas Ng

March 30, 2016March 30, 2016

According to the firm, the enterprise-wide engagement comes on the heels of a successful pilot programme which began in late 2015 Weber Shandwick has adopted...

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Campaigns Featured News Public Relations

UK’s Halewood Hands 360PR Crabbie’s U.S. Business

Anisha Kapoor

March 29, 2016March 29, 2016

Since launching in six states during April 2012, the variant is on target to be on shelf in all 50 states in less than four...

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News Public Relations

Ogilvy PR Names Paff SVP for Ogilvy Media Influence

Anisha Kapoor

March 23, 2016March 23, 2016

The Emmy award-winning television reporter brings to the role extensive journalism, media and communications experience Ogilvy Public Relations has appointed Karen Paff to the position...

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News Public Relations

MWWPR Hires Gordon to Lead Research and Insights

Deborah Joy Peter

March 23, 2016March 23, 2016

She will oversee thought leadership, audience, and category trend analysis, insights and agency-wide measurement MWWPR has welcomed Michelle Gordon to the global independent firm as Senior Vice...