Launches Archives | World Branding Forum

March 23, 2016March 23, 2016

The company has also created a new energy-efficient cold water formula developed specifically for Canadian consumers Henkel has penetrated the Canadian laundry care market with...

Read Time:1 Minute, 15 Second

Branding Campaigns Featured News

Strongbow Paints Town Red with Cherry Blossom Debut

March 22, 2016March 22, 2016

The premiere of the brand's latest addition follows the recent roll-out of a new television commercial starring actor, Patrick Stewart Strongbow has unveiled its latest...

Read Time:1 Minute, 21 Second

March 21, 2016June 13, 2023

Anheuser-Busch Drinks to Estrella Jalisco’s US Debut

Joshua Hughes

Supported by a push titled This is Mexicanidad, the effort celebrates age-old Mexican traditions and its rich brewing history Anheuser-Busch is rolling out its light-flavoured pilsner...

Read Time:1 Minute, 58 Second

Smarts Communicate Sets Up PR Shop in London

Anisha Kapoor

March 21, 2016March 21, 2016

The debut coincides with Smarts' offices in Scotland re-branding as Smarts Communicate in a move designed to provide opportunity Belfast-based global public relations and content...

Read Time:1 Minute, 16 Second

Michael Kors Straps on Wearable in Timely Fashion

March 18, 2016March 18, 2016

Made to run with the iPhone and Androids, Access was developed in partnership with Google to leverage its smartwatch platform Penetrating the wearables market, Michael...

Read Time:1 Minute, 27 Second

Hasbro Celebrates World Monopoly Day for 81st Bash

March 18, 2016March 19, 2016

Ushering in the roll-out of ‘Monopoly Empire,’ anniversary festivities begin on 19 March using social media and activations Marking its 81-year heritage, Hasbro is commemorating...

Read Time:1 Minute, 51 Second

Branding Featured News Videos

Visit California Debuts Dream365TV Video Hub

March 17, 2016March 17, 2016

The platform has grown into a video programming network designed to offer alternative perspectives on The Golden State Visit California has launched its online video hub, Dream365TV. Home to...

Read Time:1 Minute, 31 Second

Branding Featured News Videos

Tru by Hilton Brand Breaks Ground in Georgia

March 16, 2016March 16, 2016

At least 189 deals are in the works. When finished, the facility will provide smart lodging and re-imagined public spaces Hilton Worldwide has broken ground on its...

Read Time:1 Minute, 45 Second

The Ritz-Carlton Travels to the Shores of Bermuda

March 16, 2016March 16, 2016

The Ritz-Carlton Reserve resort will operate under a management agreement with George's Bay Hotel and George's Bay Residences Premier hospitality giant, The Ritz-Carlton, has set in motion...

Read Time:1 Minute, 15 Second

Branding Campaigns Featured News

Parlux and Kenneth Cole Pick Up Heroic Scent