Industry Archives | World Branding Forum

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The Festival will leverage the new platform to award Entertainment Lions and Entertainment Lions for Music Cannes Lions has introduced Lions Entertainment, a new stream...

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Advertising Industry News

Landor Secures ManvsMachine for Creative Expansion

Deborah Joy Peter

November 3, 2015November 3, 2015

Based in London, the newly acquired outfit’s portfolio entails multiple blue-chip clients such as Nike, Microsoft, Honda, and Audi WPP strategic brand consulting and design firm,...

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Advertising Featured Industry News

McCann Worldgroup Names Alex Lubar CEO for London

Joshua Hughes

October 29, 2015October 29, 2015

He will transition to the new role beginning January 2016 and work closely with joint ECDs and Presidents Rob Doubal and Lolly Thomson McCann Worldgroup has appointed Alex...

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Advertising Featured Industry News

Real-Time Advertising Summit Returns to London

Olivia Pearce

October 22, 2015

Targeting brands, ad agencies, publishers, and ad tech, the event featuring 30 speakers will offer a comprehensive spectrum of perspectives on programmatic advertising On the...

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Advertising Featured Industry News

Essence Matches Growth with Four New Senior Promotions

Deborah Joy Peter

October 21, 2015October 21, 2015

With all promotions now in effect, Garza, Thomas, and Krick report to Reifenheiser, while Kirtcheff reports to COO, Richard Mooney In line with the brand’s...

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Branding Featured Industry News

WPP and Acquia Ink Digital and Tech Global Partnership

Olivia Pearce

October 21, 2015October 21, 2015

The alliance is part of WPP’s Technology Partnership Programme which coordinates and promotes the group’s relationships with key providers of marketing technology services WPP has...

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Advertising Industry News

Geometry Names Juan José Chief Creative Officer for UK

Deborah Joy Peter

October 20, 2015October 20, 2015

He will lead creativity across all client brands including Heineken, Vodafone, GlaxoSmithKline, Coca-Cola, Philips, Emirates, and more Geometry Global UK’s newly appointed Chief Executive Officer,...

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Advertising Industry News

WPP Assigns Larkins to Government & Public Sector Practice

Joshua Hughes

October 20, 2015October 20, 2015

His role will see him work particularly with Millward Brown Vermeer to bring its communications and marketing capability offer to government clients worldwide WPP’s Government & Public...

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Industry Marketing News Social Media

ID Media Grabs Capital Brands’ Agency of Record Spot

Anisha Kapoor

October 14, 2015October 14, 2015

As its new A-O-R, the agency has been commissioned with running media buying and planning for the advertiser’s NutriBullet, Magic Bullet, and Super Foods brands...

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Advertising Featured Industry News

4A’s Reveals 2016 Partner Awards Jury and Adds A Category

Joshua Hughes

October 9, 2015October 9, 2015

The upcoming installation of the Awards welcomes 22 members to its panel of judges including 72andSunny Founder and CEO, John Boiler, who is set to chair The...

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Advertising Industry News Technology

Geometry Global UK Names Martin Smith to Dual Role

Thomas Ng

October 8, 2015October 8, 2015

Working closely with the agency’s CEO, he will oversee the brand’s strategic product across all clients and joins the firm in January 2016 Geometry Global...

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Advertising Industry News

Ogilvy & Mather UK’s Gordon Returns as Group Transformation Director

Joshua Hughes

October 7, 2015October 7, 2015

The O&M veteran exits her Group Chairman role in Singapore to drive collaboration and integration across the group while based in London Ogilvy & Mather...