Campaigns Archives | World Branding Forum

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Samsung's Smile Stories campaign aims to bring a smile to people’s faces by providing scientifically grounded facts on the physical and mental benefits that smiling...

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Campaigns Featured News

Michael Kors announces the launch of its new employee-led campaign

Eliza Jane

October 5, 2020

Michael Kors leans into the spirit of community for its Watch Hunger Stop 2020 Campaign, entitled 'Food is Love - Share Your Heart' Michael Kors...

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Branding Campaigns Featured News

Avon launches a new brand campaign, ‘Watch Me Now’

Eliza Jane

September 17, 2020

'Watch Me Now' includes a new visual identity and update to the Avon logo, the first in decades, as well as a bolder more confident...

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Campaigns Featured News

Nike releases its third film, “You Can’t Stop Us”, for its global campaign

Olivia Pearce

August 7, 2020

Nike's campaign features a collective of everyday and elite athletes, including Megan Rapinoe, LeBron James, Naomi Osaka, Eliud Kipchoge, Caster Semenya, Cristiano Ronaldo, Giannis Antetokounmpo,...

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Campaigns Featured News

Gillette Venus launches its ‘Skinclusive Summer Line’ on Animal Crossing

Eliza Jane

August 6, 2020

The Skinclusive Summer Line by Gillette Venus brings 250+ diverse skin representations to life in Animal Crossing, enabling players to ‘put their skin in the...

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Campaigns Featured News

Heineken launches the latest edition of its #SocialiseResponsibly initiative

Eliza Jane

July 27, 2020

New Heineken TV commercial gives a fresh perspective on social distancing in bars around the world Heineken, a multi-time winner of the World Branding Awards,...

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Campaigns Featured News

Pornhub announces the launch of it “Big Package” global initiative

Olivia Pearce

July 22, 2020

Pornhub launches “Big Package” to stimulate small business recovery, awards free advertising space to small businesses worldwide to provide support during the pandemic Pornhub, the...

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Campaigns Featured News

MTN DEW launches “Out Here. It’s Dew” campaign

Olivia Pearce

July 16, 2020

The stimulus will empower outdoor enthusiasts to get "Out Here" with MTN DEW and do what they love this summer and fall season MTN DEW...

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Advertising Campaigns Featured News

Activia launches “A to Z” campaign directed to Gen Z and Millennials

Olivia Pearce

July 7, 2020July 7, 2020

The ad unveils Activia's new US tagline, "Your Gut is Where it All Begins. Start with Activia" Activia is launching a new ad campaign titled...

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Advertising Featured News

Smirnoff debuts its Infamous Since 1864 campaign after over 25 years

Joshua Hughes

October 8, 2019October 8, 2019

Smirnoff campaign takes you through its extraordinary history to become one of the world's top vodka brands today Smirnoff, for the first time in over...

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Advertising

Government launches ‘Get Ready for Brexit’ campaign

Joshua Hughes

September 2, 2019October 25, 2019

The UK government has launched an advertising campaign named ‘Get Ready for Brexit’ to help the population get the facts they need in relation to...

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Advertising Branding Campaigns Featured News

Doritos drops logo for latest campaign

Joshua Hughes

August 28, 2019August 28, 2019

In a bold move, Doritos—a flavoured Tortilla chips brand—have dropped its' name and logo from their latest advertising campaign. Working off the back of the...