World Branding Forum

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This advertising guide will equip you with the key steps to navigate the advertising world and craft winning campaigns and turn into business growth.

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Featured Public Relations World Branding Awards

Spotlight on Success: A Recap of the 2023-2024 World Branding Awards

Jordan

February 13, 2024July 19, 2024

On 7th December 2023, the World Branding Awards hosted the 2023-2024 edition, a prestigious event celebrating top brands, crowning them as “Brand of the Year”.

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Branding Marketing

The Tactical Edge: Unleashing Brands in the Gen Z Era

Jordan

February 5, 2024March 22, 2024

Gen Z is reshaping the consumer landscape through their IT savvy, values-driven culture, pragmatic, socio-political awareness, and a desire for personalisation.

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Branding Campaigns Featured General News

Dune London Collaborates With Jermaine Jenas on Footwear Edit

Maheen Fatima

September 22, 2023

This season, Dune London collaborates with iconic football player Jermaine Jenas for a curated AW23 Men's footwear collection. Launched on September 19, the capsule edit integrates a...

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Featured News Press Release Public Relations Technology

Big Talk From Small LEGO – Toy Company CEO Tops the Nordic Leader Speaker Index

WBF

September 22, 2023

The AI analysis looked into ten Nordic company leaders’ speaking skills, assessing six factors to measure the speaker’s impactfulness. The leaders analyzed represent the most valuable...

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Featured General

How to Pronounce Brand Names Correctly: 60 International Brands

Ashley Ooi

August 29, 2023August 29, 2023

The language – or languages – we grow up with shapes the way we speak, think, and even perceive the world. Of all the languages...

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Advertising Branding Entertainment Featured

11 Memorable Brand Jingles and Songs From Global Brands

Ashley Ooi

August 17, 2023

Whether to the tune of Jingle Bells or Happy Birthday, memorable brand jingles are hard to forget. In branding and advertising, a jingle plays a...

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General Marketing News

Deichmann Unlocks New Store at Epsom’s Ashley Centre

Maheen Fatima

July 5, 2023July 5, 2023

With a 3,498 sq ft geographical area and £40,000 investment, the European footwear giant, Deichmann, kicks off its new store at Ashley Centre. Just opposite...

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Campaigns Featured General Industry News Technology

The Mukaab by Saudi Arabia All Ready to Build a Downtown by 2030

Maheen Fatima

February 23, 2023February 23, 2023

Are you ready to witness the world's most prominent downtown? Soon Riyadh will look like a city in a science fiction movie - with flying...

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Featured General News

John Lewis £1m fund to battle throw-away culture

Olivia Pearce

November 22, 2021June 13, 2023

The owner of John Lewis and Waitrose will be launching a £1m fund that will channel money into projects with the potential to end the...

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Campaigns Featured News

Always teams up with Olympic Gymnast to support girls in sports

Olivia Pearce

January 6, 2021

Always shares practical advice on ways parents and coaches can support girls to keep playing, along with some special tips straight from Laurie to girls...

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Advertising Branding Campaigns Featured Marketing News Press Release Public Relations

World Branding Awards 2020-2021 sees over 400 named ‘Brand of the Year’

Eliza Jane

December 15, 2020December 16, 2020

More than 250,000 consumers participate in the 2020-2021 World Branding Awards The highly prestigious World Branding Awards – the ultimate global brand recognition accolade, now...