Strategies For Brand Triumph In Social Commerce
Social commerce transcends boosting sales, it also integrating brands into daily lives, fostering a meaningful connections beyond conventional online shopping.
Michael Jordan’s Championship Sneakers Sold for $8M in an Auction
Mars Unveils Innovative Treats for a Memorable Valentine’s Day Season
Mars, the creator of beloved brands such as DOVE®, M&M’S®, and LIFESAVERS®, has introduced its most indulgent and innovative Valentine’s Day lineup.
Unraveling TikTok’s Impact: Retailers in the Age of Social Media
AXIS-Y’s 95% Sales Surge: Pioneering K-Beauty Innovation in the World
AXIS-Y boasts a remarkable 95% sales surge YoY and 530% revenue growth over the past four years, showcasing financial strength and global skincare influence.
Burberry Paints Harrods in Their New Signature ‘Knight Blue’
Expedia: 2024’s Celestial Temptations to the Northern Lights
Expedia data reports the Northern Lights rank as the most sought-after destination in 2024 and Expedia has released a an Insider Guide to assist travellers
Sustainability Initiatives in the FMCG Industry
The Tactical Edge: Unleashing Brands in the Gen Z Era
Gen Z is reshaping the consumer landscape through their IT savvy, values-driven culture, pragmatic, socio-political awareness, and a desire for personalisation.
Universal Music and TikTok Unable to Reach New Licensing Deal
PayPal to Lay Off 2,500 Jobs Amidst Competition
PayPal Holdings, plans to cut about 2,500 jobs, or 9% of its global workforce, this year. The statement was revealed via a letter to staff from CEO Alex Chriss.