Industry Archives | World Branding Forum

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Award-winning visual effects team, Mackevision to break new grounds with immersive content Accenture announced that they have entered into an agreement to acquire Germany-based Mackevision,...

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Industry Marketing

Kantar Launches a Specialist Sales and Marketing Consultancy

Anisha Kapoor

January 9, 2018

New Consultancy breaks down own silos and unites the capabilities of Kantar companies Kantar, WPP’s data investment management division, announced the launch of Kantar Consulting,...

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Advertising Branding Industry Public Relations

LEWIS Appoints Jen Dobrzelecki as SVP in US Leadership Skill Expansion

Anisha Kapoor

January 8, 2018

Dobrzelecki To Lead the Development and Expansion of LEWIS' New York Office LEWIS, a global marketing and communications agency, has appointed Jen Dobrzelecki as Senior...

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Advertising Branding Industry Public Relations

BSSP And Current Marketing To Spearhead Advertising And PR for Sovos Brands

Anisha Kapoor

January 5, 2018

The two agencies join Hatch, the fellow San Francisco-based branding and creative agency, who will lead design work for Sovos Brands Sovos Brands, a food...

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Advertising Industry Marketing

Meredith Promotes Patrick McCreery to EVP of Operations

Anisha Kapoor

January 4, 2018

McCreery to Oversee All Station Operations for Meredith Corporation Meredith Corporation, a publicly held media and marketing services company, announced that Patrick McCreery has been promoted...

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Advertising Industry

Aeon Ads Brings AI to Marketing

Anisha Kapoor

January 3, 2018January 3, 2018

The machine learning by Aeon Ads aims at handling all of the customer's content marketing efforts to make their website more visible to users Aeon...

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Advertising Industry

Natalia Kiryanova Named CEO of Russian MEC-Maxus Wavemaker Agency

Anisha Kapoor

January 2, 2018

Natalia Kiryanova to take on CEO role of MEC and Maxus Wavemaker in Russia effective January 2018 Tim Castree, Global CEO of MEC and Wavemaker announced...

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Advertising Industry

BrandSpins Acquires TONE Technology to Revolutionise Advertising Music

Joshua Hughes

December 27, 2017January 23, 2018

The Audio Beacon Technology by BrandSpins and TheToneKnows Works in Anything with Sound Including Films, Video Games, as well as the Retail Environment MusicDealers, a...

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Industry Marketing

Steve Warren Appointed CEO of Mapp Digital

Anisha Kapoor

December 21, 2017December 22, 2017

The appointment of Steven Warren prepares Mapp Digital for next phase of business growth Mapp Digital, a global independent marketing technology company, announced the appointment...

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Branding Industry

SGK Brand Development Group Honoured with Gold, Silver and Bronze

Anisha Kapoor

December 20, 2017February 5, 2018

Prestigious Packaging Pentawards Win by SGK Brand Agencies Give Testament to the Power of Design to Connect Brands with Consumers through Packaging SGK, a division...

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Advertising Industry

Levi Slavin To Lead Film Lotus & Radio Lotus As Jury President at ADFEST 2018

Anisha Kapoor

December 19, 2017December 20, 2017

One of the region’s most formidable creative talents, Levi Slavin, Chief Creative Officer of Colenso BBDO in New Zealand, is joining ADFEST 2018 as Jury...

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Advertising Industry

ADK To Host The ADFEST 2018 Young Lotus Workshop

Anisha Kapoor

December 18, 2017

Rob Sherlock will be Chairman of the 2018 Young Lotus Workshop at ADFEST 2018 ADFEST announced that ADK will host the 2018 Young Lotus Workshop at...