McCreery to Oversee All Station Operations for Meredith Corporation
Meredith Corporation, a publicly held media and marketing services company, announced that Patrick McCreery has been promoted to Executive Vice President of Operations for the Local Media Group, effective immediately. In his new role, McCreery will oversee all station operations and general managers will report directly to him. McCreery will continue to report to Meredith Local Media Group President Paul Karpowicz.
In his prior role as Vice President of News & Marketing, McCreery directed content and strategy for Meredith’s news and creative services departments. Under McCreery’s leadership, Meredith’s portfolio of 17 television stations achieved the No. 1 or No. 2 audience positions in the morning or late news in most markets. He increased news hours 15 percent across the group, grew ratings in all day-parts, and improved the group’s digital reach, which now includes more than one million unique app users and more than five million Facebook fans.
“Patrick has done a great job strengthening our local news and entertainment content and expanding our digital reach. He is committed to finding new and creative ways to get our local content and our advertisers’ messages to audiences when and where they want them. He is a strong leader and I’m confident he will guide our stations to even greater success,” said Paul Karpowicz.
McCreery has worked for Meredith since 2003, starting as a Special Projects Executive Producer at KPHO in Phoenix. He then spent more than 10 years at KPTV-TV/KPDX-TV, Meredith’s Portland-based duopoly. He started as Assistant News Director, eventually working his way up to Vice President & General Manager, a position he held for six years.
“I am looking forward to working with our team of general managers and continuing to make improvements that benefit our viewers, followers and advertisers. Local news, weather, sports and entertainment are still an important part of people’s lives, and we are committed to delivering that content in timely, innovative and creative ways,” said McCreery.