Featured Archives | World Branding Forum

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Working under the umbrella of PDS, the Poeticgem Group has announced the acquisition of brand intellectual property (IP) of womenswear and occasion-wear brand Little Mistress....

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Branding Featured News Technology

airasia Digital Rebrands to MOVE Digital, Travel App Follows Suit

Ashley Ooi

September 25, 2023

Malaysian low-cost airline airasia has recently announced the rebranding of its digital arm, pivoting from airasia Digital to MOVE Digital. According to an official statement,...

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Branding Design Featured General

Colour Psychology and What Brand Logo Colours Mean

Ashley Ooi

September 25, 2023

The ideal recipe for a brand logo consists of a memorable logo type plus a colour that reflects your business. When choosing brand logo colours,...

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Branding Campaigns Featured General News

Dune London Collaborates With Jermaine Jenas on Footwear Edit

Maheen Fatima

September 22, 2023

This season, Dune London collaborates with iconic football player Jermaine Jenas for a curated AW23 Men's footwear collection. Launched on September 19, the capsule edit integrates a...

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Featured News Press Release Public Relations Technology

Big Talk From Small LEGO – Toy Company CEO Tops the Nordic Leader Speaker Index

WBF

September 22, 2023

The AI analysis looked into ten Nordic company leaders’ speaking skills, assessing six factors to measure the speaker’s impactfulness. The leaders analyzed represent the most valuable...

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Branding Design Featured General News

Snapchat Logo: History, Meaning, and Evolution

Maheen Fatima

September 21, 2023September 21, 2023

Did you know that Snapchat, a company with 397 million daily active users, created its iconic Snapchat logo in just one evening? Even better, the person...

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Advertising Branding Entertainment Featured General Marketing Technology

10 Examples of 3D Digital Billboard Advertisements Around the World

Ashley Ooi

September 20, 2023

‘3D’ used to be something you could only watch in cinemas with funky glasses. However, as innovation evolves, 3D animations are no longer limited to...

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Featured General News

Gousto on Track for Record Profit Despite Economic Headwinds

Maheen Fatima

September 19, 2023

Recipe box company Gousto is on the verge of experiencing booming profit despite the flickering economic situation. The pandemic has fueled inflation and recession around...

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Branding Featured General

What Is a Global Brand Ambassador and What Do They Do?

Ashley Ooi

September 19, 2023August 19, 2024

From sitting at the front row of fashion week to online personalities, brand ambassadors are aplenty from every industry and following. With such a range...

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Design Featured General News

University of Cambridge Logo: Everything You Need to Know

Maheen Fatima

September 18, 2023September 19, 2023

Situated on the River Cam at the heart of Cambridgeshire, England, the University of Cambridge is one of the most prestigious learning institutions worldwide. Besides...

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Branding Design Featured News

Gigi Hadid Drops Giant Egg Look In Silver Dress for Jacquemus

Maheen Fatima

September 15, 2023September 15, 2023

Gigi Hadid, one of the highest-paid models, is in the limelight again for her bold fashion and aesthetics. While shooting for the Jacquemus campaign, Hadid...

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Branding Campaigns Design Featured Marketing News

O2 Unveils Artwork Outside The Louvre Ahead of Rugby World Cup 2023

Maheen Fatima

September 14, 2023

The tenth Rugby World Cup 2023 is around the corner, making England Rugby fans more passionate than ever. Following this, O2, a leading digital communications company in...