Woof, the award-winning pet brand behind the Pupsicle, has announced its newest product ecosystem: the Bite n’ Brush. The Bite n’ Brush is a first-of-its-kind enrichment toy that enables dog-powered dental care.
Gucci has named South Korean singer and songwriter Kim Seok-jin, well-known as Jin, from the supergroup BTS, as its new Global Brand Ambassador. Can Jin’s star power revitalise Gucci’s sales amidst fierce competition?
Emotional loyalty is rooted in a deep, affective connection between a customer and a brand, transcending the mere exchange of goods and services.
Rotiboy, a name synonymous with delectable buns and irresistible aromas, has carved out a unique niche in the world of bakery delights. Known for its signature coffee-flavoured bun, Rotiboy has won the hearts of many, from its humble beginnings in Malaysia to becoming a globally recognised brand.
In celebration of its 40th anniversary, personal care brand Burt’s Bees has launched a retro campaign, Camp Burt’s ‘84 summer merch collection.
Digital Domain, the visual effects powerhouse behind Marvel blockbusters, is investing in Hong Kong’s tech sector by establishing a new research and development (R&D) centre at Hong Kong Science Park in Sha Tin.
Football superstar Kylian Mbappé unites with hospitality leader Accor in a long-term commitment to building a more inclusive and sustainable future.
Award-winning, Toronto-based multidisciplinary brand and design studio Bruce Mau Design (BMD) has crafted an all-new visual identity and expression for The National Ballet of Canada, marking the nearly 75-year-old institution’s first rebrand in almost two decades.
French-Italian eyewear giant EssilorLuxottica has strategically agreed to buy streetwear label Supreme from VF Corp. for US$1.5 billion in cash. This significant move adds the coveted brand to its portfolio, which already boasts Ray-Ban and Oakley.
This is the success story of Spritzer, a Malaysian brand that has demonstrated a remarkable journey. Spritzer surged to the forefront of the Malaysian bottled water industry, and its story is a refreshing inspiration for all.
Wendy’s, the iconic global quick-service restaurant brand based in the United States, has announced the signing of two new development agreements with franchisees in the Republic of Ireland and Romania.
BYD has agreed to a $1bn (£780m) deal to set up a manufacturing plant in Turkey. The new plant will be able to produce up to 150,000 electric and hybrid vehicles annually; the facility is expected to create around 5,000 jobs and start production by the end of 2026.
