Campaigns Archives | World Branding Forum

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Italian automobile brand Fiat is saying goodbye to its grey cars in true Italian fashion, painting the town orange and bright. In its latest Operation...

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Branding Campaigns News Press Release Public Relations

Open Launches New Campaign for Hard Rock Cafe, Featuring Lionel Messi as the Brand’s Chef

WBF

July 17, 2023

Yes, we're Open, the creative studio founded by Sebastián Marvin and Máximo Lorenzo, is thrilled to debut the new global integrated campaign for HRC, introducing...

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Branding Campaigns News

Greenpeace East Asia and DDB Hold ‘Seabed’ Exhibition

Ashley Ooi

July 14, 2023

Greenpeace, the independent campaigning organisation, has collaborated with DDB Hong Kong to unveil its latest exhibition – ‘Seabed’. The showcase, helmed by the East Asian...

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Branding Campaigns News Press Release Public Relations

Publicis Italy/LePub Signs Heineken® Campaign Celebrating Its 150th Anniversary

WBF

July 14, 2023

Publicis Italy/LePub signs the Heineken® campaign that celebrates its 150th anniversary through a collaboration between the world’s most international beer brand and the fashion house...

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Advertising Campaigns Featured News

Crosta & Mollica Dive Into Channel 4 Food Sponsorship

Maheen Fatima

July 10, 2023July 10, 2023

Crosta & Mollica make an absolute statement for its first-ever sponsorship of Channel 4 Food and Cooking Inspirations. Launching on 8th July 2023, UK-based Italian...

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Advertising Branding Campaigns Featured News

Werther’s Original Partners With Immediate Media to Whip Up Crafted Recipes

Maheen Fatima

July 7, 2023July 10, 2023

A multi-platform campaign, A Little Piece of Warmth by Werther's Original and Immediate Media inspires home cooks to try bespoke recipes using Werther's Original. The...

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Branding Campaigns General

Holland & Barrett Introduce Menopause Service Campaign

Ashley Ooi

July 6, 2023July 6, 2023

Holland & Barrett, the multinational health food chain, has introduced its new Menopause Service Campaign in the United Kingdom. The campaign promotes its free-of-charge and...

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Branding Campaigns Featured General Marketing News

7UP Zero Sugar Unveils Its Sensational New Pop-up Series to Restore Brand’s Zestiness

Maheen Fatima

July 5, 2023

Launching at London's Southbank, the NEW 7UP Zero Sugar showcases a new pop-up series alongside an interactive Coolbox. With an influencing Coolbox, 7UP Zero Sugar...

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Campaigns Featured General News

Bleckmann Wins Overall Logistic Innovation Awards 2023

Maheen Fatima

July 3, 2023

An independent market intelligence organization, SupplyTech Breakthrough, has designated a Logistics expert Bleckmann, a recipient of the “Overall Logistics Innovation 2023 Awards Program.” SupplyTech Breakthrough...

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Advertising Branding Campaigns News Press Release Public Relations

Philips, Creative Agency LePub, and Italian Magazine TOILETPAPER Create Retro-Futuristic Imagery for ‘Better Than New’ Campaign

Ashley Ooi

June 30, 2023

Philips and creative agency LePub collaborate with Italian image-only lifestyle magazine founders to reframe innovation with the launch of Philips Refurb Editions Philips explores tension...

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Branding Campaigns News

Skittles Celebrates Pride With ‘See The Rainbow’ Campaign

Ashley Ooi

June 29, 2023June 29, 2023

Global candy brand Skittles has painted London rainbow with ‘See The Rainbow’, its most recent Pride launch. The 2023 campaign is part of Skittles' continuous...

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Advertising Branding Campaigns Featured News

Kabeer Chaudhary Takes Over M&C Saatchi Rein As Global CEO

Maheen Fatima

June 27, 2023

Kabeer Chaudhary, the managing director for APAC at M&C Saatchi Performance, has been promoted to global chief executive officer. James Hilton, the CEO, and Founder...