England footballer Raheem Sterling is heading back to school in a new Clarks advertisement, just in time for the school term. The brand’s Back to School campaign adopts a light-hearted, comedic approach as Sterling spends a day with young fans.
In the Clarks Back to School campaign, Sterling pops into school for a day to show off his fantastic football skills. Along the way, he gets into bouts of cheekiness, providing a humorous spin that will have viewers chuckling.
Moreover, a starstruck head teacher and P.E. teacher fully encapsulate the campaign’s comical aspect. As they swoon over Sterling’s every move, the honest and deadpan responses from the children make the video even more amusing.
The campaign video is helmed by the fresh production company Playmaker Films, which Sterling is directly involved with. Partnering with music video director Carly Cussen, the Clarks campaign is the company’s first short film and official launch.
Raheem Sterling x Clarks
The new Raheem Sterling x Clarks collection features sports-inspired kicks that kids will love. Specially designed for memorable adventures on the playground, the kids’ shoes come in various styles and sizes. Besides that, the latest selection also offers school boots, bags, slippers, and even Wellies.
For Sterling, Clarks has played a pivotal role in his life from a tender age. Born in the district of Maverley in Kingston, Jamaica, Clarks is part of the island’s rich heritage and everyday life.
In 2020, Raheem Sterling and Clarks began their long-standing partnership with the release of his first limited-edition Wallabee line. Following that, Sterling assumed the role of Clark’s Global Brand Ambassador and released the popular Desert Trek Hi collection.